Social Media Manager

• *Job Title: Social Media Manager**

• *Job Type:** Full\-time
• *Work Mode:** 100% Remote
• *Experience Required:** Minimum 2 Years
• *Industry:** Digital Marketing \& Advertising

We are looking for a creative, strategic, and results\-oriented **Social Media Manager** to manage social media accounts, develop content strategies, and grow brand presence across multiple platforms.

Key Responsibilities

• Develop and execute social media strategies aligned with brand objectives and business goals.
• Manage social media accounts across Instagram, Facebook, LinkedIn, TikTok, and other relevant platforms.
• Create monthly content calendars, plan posting schedules, and ensure consistent content delivery.
• Develop creative content ideas for reels, carousels, static posts, stories, and other social media formats.
• Write engaging captions, compelling hooks, calls to action, and platform\-specific copy.
• Research social media trends, viral content formats, industry developments, and competitor strategies.
• Coordinate with graphic designers, video editors, content creators, and performance marketers to deliver high\-quality content.
• Ensure brand consistency in tone of voice, messaging, visuals, and overall online presence.
• Schedule and publish content while maintaining a consistent posting frequency.
• Monitor social media performance, including reach, engagement, follower growth, shares, saves, profile visits, and conversions.
• Analyze content performance and use insights to improve future strategies.
• Manage community engagement by responding to comments, messages, and relevant audience interactions.
• Prepare monthly performance reports with key insights and actionable recommendations.
• Stay updated with platform algorithm changes, emerging trends, and social media best practices.

Requirements

• Minimum **2 years of hands\-on experience** in performance marketing or paid advertising.
• Strong practical experience with Meta Ads Manager and Facebook/Instagram lead generation campaigns.
• Experience managing Google Ads campaigns is highly preferred.
• Proven experience running lead generation campaigns and optimizing cost per lead.
• Experience in real estate marketing is a strong advantage.
• Good understanding of audience segmentation, retargeting, conversion funnels, and campaign optimization.
• Ability to interpret campaign data and translate insights into actionable strategies.
• Familiarity with tracking tools such as Meta Pixel, GA4, and Google Tag Manager.
• Proficiency in Excel or Google Sheets for reporting and performance analysis.
• Strong analytical, problem\-solving, and communication skills.
• Ability to work independently, manage multiple campaigns, and meet deadlines in a fully remote environment.
• A results\-oriented mindset with a focus on qualified leads, conversions, and measurable business outcomes.

Pay: ₹20,000\.00 \- ₹30,000\.00 per month

Benefits

• Flexible schedule
• Work from home

Work Location: Remote