Social Media Marketing Executive

• *Job Title: Social Media Marketing Executive**

• *Department: Marketing**

• *Location: Paharia, Varanasi, India**

• *Employment Type: On\-Site**

• *Company Overview:**

Manoka Assortment Pvt Ltd is seeking a creative, analytical, and performance\-driven Digital Marketing Manager to lead and execute the company’s online marketing strategies. The ideal candidate will be responsible for increasing brand visibility, generating quality leads, improving customer engagement, and driving business growth through various digital channels.

• *About the Role**

We are looking for a creative, enthusiastic, and results\-driven Social Media Marketing Executive to manage our company's social media presence, create engaging content, increase brand awareness, and support digital marketing initiatives across various platforms.

• *Key Responsibilities**

• Manage and maintain social media accounts, including Instagram, Facebook, LinkedIn, and other relevant platforms.
• Plan, create, and schedule engaging posts, reels, stories, videos, and promotional content.
• Develop and implement social media marketing strategies to increase reach, engagement, and followers.
• Create monthly content calendars aligned with the company's marketing goals.
• Monitor social media trends, hashtags, competitors, and audience preferences.
• Write creative captions, engaging copy, and calls to action for social media posts.
• Coordinate with graphic designers, video editors, and other team members to develop quality content.
• Run and monitor paid social media campaigns, if required.
• Track and analyze social media performance using platform insights and analytics tools.
• Respond to comments, messages, and audience inquiries professionally.
• Generate performance reports and recommend improvements based on campaign results.
• Support lead generation, website traffic, and brand\-building activities through social media.

• *Required Skills and Qualifications**

• Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field is preferred.
• Basic understanding of social media platforms and digital marketing concepts.
• Good communication, writing, and creative thinking skills.
• Knowledge of content creation tools such as Canva and basic video\-editing applications.
• Familiarity with social media scheduling and analytics tools.
• Understanding of hashtags, audience targeting, engagement strategies, and social media trends.
• Ability to manage multiple tasks and meet deadlines.
• Knowledge of Meta Ads, Google Analytics, and paid campaigns is an added advantage.

• *Preferred Candidate Profile**

• Creative, proactive, and passionate about social media marketing.
• Able to work independently as well as in a team.
• Willing to learn new marketing tools, techniques, and trends.
• Previous experience in social media management or digital marketing is an advantage.

• *What We Offer**

• Opportunity to learn and grow in digital marketing.
• A collaborative and creative work environment.
• Hands\-on experience with social media campaigns and brand development.
• Career growth opportunities based on performance.

• *How to Apply**

• *Contact Person : Himanshu**

• *Contact Number : 9151828241 (Whatsapp)**

• *Plz call between 12pm to 6pm (Monday to Friday)**

Pay: ₹15,000\.00 \- ₹20,000\.00 per month

Benefits

• Flexible schedule
• Internet reimbursement
• Work from home

Work Location: In person