Social Media Marketing Executive

• *Job Summary**

We are looking for a creative and result\-oriented Social Media Marketing Executive to manage our social media platforms, design engaging creatives, and run effective digital advertising campaigns to generate leads and increase brand awareness.

• *Key Responsibilities**

• Social Nedia Management: Handle Instagram, Facebook, and other social media platforms, including regular posting, reels, stories, and audience enagagement.
• Ad Campaign Management: Plan, launch, manage, and optimize paid advertising campaigns on Meta Ads (Facebook and Instagram) to generate quality leads.
• Creative Designing: Create attractive social media posts, banners, promotional creatives, and advertisements using Canva or similar tools.
• Content Creation: Develop engaging content, captions, reels, and promotional campaigns to generate inquiries for domestic and international holiday packages.
• Performance Tracking: Monitor ad spend, cost per lead (CPL), engagement, conversions, and campaign performance.
• Social Media Growth: Improve reach, engagemet, followers, and brand visibility through strategies.
• Campaign Optimization: Test different creatives, audiences, and ad formats to improve results and maximize return on ad spend.

• *Required Skills**

• hands\-on experience with Facebook and Instagram Ads manager.
• Ability to independently and manage ad campaigns.
• Good creative designing skills using Canva, Photoshop, or similar tools.
• Knowledge of Instagram reels, stories, posts, and content planning.
• Understanding of lead generation, audience targeting, and campaign optimization.
• Basic Knowledge of video editing toold such as CapCut or similar applications.
• Creative thinking, time management, and a results\-oriented approach.

Pay: ₹20,000\.00 \- ₹25,000\.00 per month

Benefits

• Paid sick time
• Paid time off

Work Location: In person