Social Media Strategist

• *About Us**

• *HiQ Photographers Pvt. Ltd.** is a premium photography and cinematography company specializing in luxury weddings, corporate events, and personal branding. With over 1,000 weddings captured since 2006, HiQ is renowned for creating timeless visual stories through creativity, technical excellence, and exceptional client experiences.. We're looking for a Social Media Strategist to grow our online presence, build community, and turn our brand voice into real engagement across every platform we show up on.

• *About the Role**

We're hiring a Social Media Strategist to own our day\-to\-day social presence and long\-term content strategy. You'll plan and publish content, track what's working, and partner with marketing, design, and leadership to make sure our voice is consistent, timely, and on\-brand everywhere our audience finds us. This role is a great fit for someone who is equal parts creative and analytical: comfortable writing a punchy caption in the morning and pulling a performance report in the afternoon.

• *Key Responsibilities**

• Develop and execute a social media strategy aligned with overall marketing and business goals
• Plan, create, and schedule content across platforms (e.g., Instagram, LinkedIn, X/Twitter, Facebook, YouTube)
• Own the editorial content calendar, coordinating with design, marketing, and product teams on assets and messaging
• Write engaging, on\-brand copy for posts, captions, and community responses
• Monitor trends, platform updates, and competitor activity to identify new opportunities
• Engage with followers, respond to comments and messages, and manage community moderation
• Track, analyze, and report on key social metrics (engagement, reach, follower growth, conversions); adjust strategy based on performance data
• Partner with paid media/advertising teams on boosted posts and social ad campaigns
• Identify and manage relationships with influencers, creators, or brand partners as needed
• Stay current on platform algorithm changes, emerging channels, and social media best practices

• *Qualifications**

• 2–4 years of experience managing social media accounts for a brand, agency, or organization
• Proven track record of growing engagement and following across multiple platforms
• Strong writing skills with the ability to adapt tone and voice across channels
• Experience with social media management and scheduling tools (e.g., Sprout Social, Hootsuite, Buffer, Later)
• Working knowledge of social analytics tools and the ability to translate data into action
• Basic photo/video editing skills (e.g., Canva, CapCut, Adobe Creative Suite) preferred
• Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience
• Excellent organizational skills and comfort managing multiple deadlines at once

• *Nice to Have**

• Experience with paid social advertising (Meta Ads Manager, LinkedIn Campaign Manager)
• Familiarity with influencer marketing and creator partnerships
• Video content creation and short\-form editing experience
• Experience in \[industry specific to company, e.g., B2B SaaS, retail, hospitality]

• *How to Apply**

Submit your resume along with links to social accounts or campaigns you've managed. We'd love to see examples of your work so include a portfolio, case study, or a short note on a campaign you're proud of.

Pay: ₹20,000\.00 \- ₹35,000\.00 per month

Benefits

• Flexible schedule

Work Location: Hybrid remote in Chennai, Tamil Nadu (Chennai, Chennai District)