Video Editor

• *Key Responsibilities**

• Plan, create, manage, and optimize Google Ads campaigns to generate quality leads and improve ROI.
• Manage and optimize Google Business Profiles to improve local search visibility and Google Maps rankings.
• Conduct keyword research and competitor analysis for Google Ads and local SEO.
• Monitor campaign performance, including impressions, clicks, CTR, CPC, conversions, and cost per lead.
• Optimize Google Business Profiles with accurate business information, services, photos, posts, and updates.
• Manage Google reviews, respond to customer feedback, and improve online reputation.
• Set up and monitor conversion tracking using Google Analytics 4 (GA4\), Google Tag Manager, and Google Ads.
• Prepare weekly and monthly performance reports using Google Analytics, Google Ads, and Google Search Console.
• Collaborate with content, design, and marketing teams to achieve campaign objectives.
• Stay updated with Google algorithm changes, advertising policies, and digital marketing trends.

• *Skills \& Qualifications**

• Proficiency in Google Ads, including Search, Display, Performance Max, and YouTube Ads.
• Strong knowledge of Google Business Profile optimization and Google Maps SEO.
• Experience with Google Analytics 4, Google Tag Manager, Google Search Console, and Google Keyword Planner.
• Ability to create and optimize lead\-generation campaigns.
• Understanding of keyword targeting, bidding strategies, audience targeting, and remarketing.
• Knowledge of local SEO, citation management, and online reputation management.
• Experience in healthcare or hospital digital marketing and patient lead generation.
• Ability to analyze campaign data and improve conversion rates and ROI.
• Excellent spoken and written English communication skills.
• Strong analytical thinking, problem\-solving skills, and attention to detail.
• Ability to work collaboratively with marketing and creative teams.
• Ability to adapt to Google platform updates and evolving business requirements.

Job Type: Full\-time

Pay: ₹12,000\.00 \- ₹15,000\.00 per month

Work Location: In person