Amazon PPC Advertising Manager

• *Location:** Remote (Work from Anywhere)

• *Employment Type:** Full\-time

• *Industry:** E\-commerce, Digital Marketing, Retail

• *About Shop Culture**

Shop Culture is a global E\-commerce Strategy Consulting and Growth Services firm, working with brands across Beauty, Health \& Wellness, FMCG, Electronics, Pet Products, Office Supplies, Automotive, and more. We help businesses grow on leading digital marketplaces such as Amazon, Walmart, Shopify, and other e\-commerce platforms.

We are expanding our digital advertising team and seeking a **results\-driven E\-commerce Advertising Manager** to lead advertising strategy and execution for client accounts. If you love diving deep into data, testing performance levers, and scaling marketplace ad campaigns, we’d love to hear from you.

• *Role Overview**

As an E\-commerce Advertising Manager, you will be responsible for the end\-to\-end management of advertising campaigns across platforms like Amazon Ads, Walmart Connect, and Meta/Google (where relevant). You’ll work closely with Account Managers and clients to plan strategy, optimize budgets, analyze performance, and drive ROAS.

This is a performance\-centric role for someone who thrives on KPIs, is fluent in data, and has a test\-and\-learn mindset for growing brands on marketplaces.

• *Key Responsibilities**

• *Advertising Strategy \& Planning**

• Develop customized advertising strategies based on client goals, budgets, and category dynamics.
• Recommend the right campaign mix (sponsored products, brands, display, DSP) for each platform.
• Plan budgets, targeting structure, and bidding approach across the customer journey.

• *Campaign Execution \& Optimization**

• Set up and launch campaigns on platforms such as Amazon Ads (SP, SB, SD, DSP), Walmart Connect, and Shopify Ads.
• Regularly monitor campaign performance and make data\-led adjustments to improve ACOS/ROAS, TACOS, CTR, and CVR.
• Identify keyword opportunities, negative keywords, bid modifiers, and targeting refinements.

• *Reporting \& Insights**

• Prepare weekly/monthly performance reports with clear insights and recommendations.
• Use tools like Amazon Brand Analytics, Search Query Performance, Helium 10, or Data Studio for performance tracking.
• Analyze metrics at ASIN, campaign, and keyword levels to identify winners and underperformers.

• *Client Communication \& Collaboration**

• Participate in client meetings and walk through ad performance with clear narrative and visuals.
• Coordinate with the Account Manager and Content team to align ad strategy with listing optimization and seasonal calendars.
• Share strategic suggestions for promotional events, peak periods, or product launches.

• *Who You Are (Qualifications \& Skills)**

• **Experience:** 2–4 years in e\-commerce performance marketing or paid ads, especially on Amazon Ads. DSP or Walmart Connect experience is a strong plus.
• **Marketplace Knowledge:** Deep understanding of Amazon ad formats and targeting capabilities. Bonus if familiar with Walmart, Shopify, Meta, or Google Ads.
• **Analytical:** Expert in reading ad dashboards, campaign reports, and Excel pivot tables. Familiarity with KPIs like ACOS, TACOS, ROAS, CVR, etc.
• **Tools:** Hands\-on experience with advertising and analytics tools (Amazon Ads Console, Helium 10, Perpetua, Pacvue, Data Studio, etc.).
• **Detail\-Oriented:** Strong attention to campaign structure, naming, and budget management.
• **Strategic Thinker:** Able to zoom out to the client’s big picture and zoom in to fix daily ad issues.
• **Clear Communicator:** Comfortable presenting results and action plans to clients and internal teams.

• *Why Join Shop Culture?**

✅ Work with **leading global brands** in e\-commerce.

✅ **100% remote role** with flexible working hours.

✅ Gain hands\-on **e\-commerce experience** in a high\-growth company.

✅ Competitive salary and **opportunities for career growth**.

✅ Work in a **fast\-paced, entrepreneurial team** with mentorship from experienced professionals.

Pay: ₹25,000\.00 \- ₹35,000\.00 per month

Application Question(s)

• What was your last drawn Monthly salary?
• If chosen, what can be your earliest start date?
• What advertising softwares have you used in the past?
• Name some Brands for which you have handled advertising.
• Are you proficient in creating Advertising Reports?
• Why are you switching from your current role?
• What is your expected Monthly salary?

Education

• Higher Secondary(12th Pass) (Preferred)

Experience

• Amazon Advertising: 1 year (Preferred)

License/Certification

• Amazon PPC Training Certification (Preferred)

Work Location: Remote