Job Description**About us:**
As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. At Target, we have a timeless purpose and a proven strategy and that hasn’t happened by accident. Some of the best minds from diverse backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world\-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target’s global team and has more than 4,000 team members supporting the company’s global strategy and operations.
Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values diverse backgrounds. We believe your unique perspective is important, and you'll build relationships by being authentic and respectful. At Target, inclusion is part of the core value. We aim to create equitable experiences for all, regardless of their dimensions of difference. As an equal opportunity employer, Target provides diverse opportunities for everyone to grow and win.
Fueling the continued success of one of the world’s most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization well known for inspiring and surprising guests and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target.
Roundel, Target’s retail media network, offers the world’s leading advertisers industry leading digital advertising solutions. More than ¾ of American adults shop Target, which translates into incredible scale for advertisers to connect directly with our guests and deliver best\-in\-class marketing outcomes! We design and deliver impactful marketing for brands and their agencies resulting in engagement
As a **Performance and Insights Analyst**, you will report, track, and provide analysis for vendors and Roundel campaigns. This role will focus not only on in\- depth analysis of the advertising campaigns but also keenly contributes to trend analysis, upsell opportunities, understanding of measurement methodologies, understanding data and analytics from various sources and making correlation to deliver a great guest experience.
The Performance and Insights Analyst, will be naturally curious, proactive, and detail\-oriented, with the ability to handle multiple tasks at once. The individual in this role will be comfortable with hands on involvement with data analysis, insight generation and enjoy digging into data to find ways to optimize it. A strong analytical thinker who can contribute to generating campaign level as well as strategic insights for advertising campaigns on TMN. One must be keen to learn in\-depth implementation of various analytics, measurement tools at Target. Target has developed cutting\-edge in\-house leading methodologies to track and generate accurate performance results. The core competency of this role is campaign’s media metrics analysis and flight recap reporting. You’ll need to partner with media strategy and operations to understand the objective of campaigns and how they were optimized. This also includes understanding the Target’s vendor profiles and their support tiers to cater to the specific expectations of the Sales team and vendors. Carry out quantitative and qualitative research to produce media evaluation reports. These are then used to evaluate/improve the effectiveness of marketing campaigns.
Life at Target\- https://india.target.com/
Benefits\- https://india.target.com/life\-at\-target/workplace/benefits
Culture\- https://india.target.com/life\-at\-target/diversity\-and\-inclusion
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