Area Sales Manager - Punjab (Ludhiana)

• ### **Nothing Better in the Market**

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown\-Forman. Being a part of Brown\-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

• ### **Total Rewards**

At Brown\-Forman, we believe in recognizing the bold ideas, ethical decisions, and winning results that make the company’s short\- and long\-term success possible. This recognition comes in many forms, to include your base salary, holiday bonus, and any incentives you may earn.

• ### **Learning is at the heart of our culture**

We create an environment that nurtures and prioritizes continuous learning. At Brown\-Forman, you are empowered to take charge of your own development with a variety of customized, award\-winning programs available for every step of your career journey.

• *Quote from Hiring Manager**

Area Manager is accountable to handle all commercial responsibilities, Focus clearly on Delivering Value and Volume Growth, Lead and develop territory managers and drive Brown Forman Culture with team and business partners.

Punjab remains a key focus market where the task is two pronged\- Drive commercial objectives in a methodical manner while consistently finding creative ways to build BF brands. The candidate is expected to have strong collaborative and creative skills and an ability to create a compelling narrative for key internal and external stakeholders. He/She will need to operate with a strong solution mindset and be obsessed with results.

• *Meaningful Work From Day One**

• Team Development and Management
• Volume and Value Growth
• Drive Market share

• *What You Can Expect**

• Opportunity to lead one of the most important markets of the country
• Opportunity to work with world class premium brands and a great culture
• Lead and develop a team of Territory managers and off roll executives
• Opportunity to build lasting relationships with Key customers.
• Opportunity to travel extensively within the assigned territory to drive business development
• Opportunity to partner with internal and external stakeholders to drive activations
• Opportunity to drive results and make an impact in your assigned territory from day 1

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• *What You Bring to the Table**

• Knowledge and strong understanding of the basics of sales, marketing and distribution
• Knowledge of Alcohol industry or related industries for the assigned territory
• A minimum of 7 years of experience
• Ability to lead by example and develop team towards their maximum potential
• Ability to build lasting relationships with customers towards mutual benefits
• Ability to execute with excellence promotional activities planned for the assigned territory and/or accounts
• A business development mindset which allows you to continuously look for new opportunities and creative solutions to problems
• An eye for detail with respect to our brands along with competitor activities
• Strong commercial acumen allowing you to make prudent business and talent decisions
• Microsoft /Google skills

• *What Makes You Unique**

• A Winning Attitude focussed on results
• Energy, agility and intensity to drive change and business
• Strong Negotiation and analytical skills
• A natural people leader
• Ownership mindset with strong collaborative skills
• Problem solving skills with a solution mindset

• *Who We Are**

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown\-Forman. Being a part of Brown\-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize

opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

• *What We Offer**

Total Rewards at Brown\-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee

experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

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Brown\-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown\-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.