Assistant manager- Marketing, Brand partnership & Communication

• *Dear Candidate,**

Whistling Woods International (WWI) is India’s premier Film, Communication \& Creative Arts Institute. Since its inception in 2006, WWI has successfully delivered world\-class education in all creative and technical aspects of filmmaking. Located inside Mumbai’s Filmcity Complex, students receive hands\-on instruction in the discipline they want to pursue.

We are seeking a strategic marketing leader to plan and drive marketing strategies across brand partnerships, marketing communication, and digital channels. This role is responsible for conceptualizing innovative campaigns, building strong partnerships, and ensuring all marketing efforts align with institutional objectives and revenue growth goals.

• *Designation: Assistant Manager – Marketing, Brand Partnerships \& Communications**

• *Key Responsibilities:**

• *1\. Strategic Planning \& Marketing Roadmap**

• Develop and own the annual marketing strategy, aligning with business and revenue objectives.
• Analyze market trends, competitor activities, and consumer insights to identify new growth opportunities

• *2\. Brand Partnerships \& Alliances**

• Define partnership strategy to build impactful alliances with brands, academic institutions, and industry leaders. Negotiate high\-value partnerships and monitor performance against strategic goals.

• *3\. Marketing Communication**

• Plan comprehensive communication strategies for campaigns, PR, and brand positioning in order to boost brand visibility and enrolment conversions.
• Ensure brand tone and storytelling are consistent across channels.

• *4\. Digital Marketing**

• Define digital marketing strategy to achieve lead generation, engagement, and conversion targets.
• Oversee social media strategy, content calendar, and influencer collaborations.
• Use analytics tools to track performance, report insights, and recommend improvements.
• Plan and manage marketing budgets effectively, ensuring maximum ROI.

• *Skills Required:**

• Proven track record in marketing strategy, brand partnerships, and communication, preferably in the education sector or consumer brands.
• Strategic mindset with expertise in marketing planning and brand building.
• Hands\-on expertise in digital marketing platforms and analytics tools.
• Leadership ability to manage teams and external partners effectively.
• Understands budgets and accounting for MIS preparation.

• *Qualifications**

• Bachelor’s degree in marketing, Business, or Mass Communication.
• 5 to 7 years of experience in marketing strategy roles, preferably in Education, EdTech, or Media.
• Prior experience in Education/EdTech//Media is an advantage.

You may have a look at the official website of WWI at www.whistlingwoods.net

Pay: Up to ₹90,000\.00 per month

Benefits

• Commuter assistance
• Health insurance
• Leave encashment
• Paid time off
• Provident Fund

Work Location: In person