Assistant Manager - Performance Marketing

Interactive Avenues is recruiting an Assistant Manager for Performance Marketing based in Mumbai. The full-time position involves managing and optimizing digital advertising campaigns across various platforms to maximize return on investment and achieve performance targets. Key responsibilities include campaign strategy formulation, budget management, performance tracking, and data analysis to drive continuous improvement. The role requires extensive experience in performance marketing, familiarity with tools like Google Ads, Facebook Ads Manager, and analytics platforms. Leadership skills are essential for guiding junior team members and coordinating with clients. A proven track record in delivering measurable results through paid media is crucial. Candidates should possess strong analytical abilities and the capacity to thrive in a fast-paced agency environment. This position is integral to enhancing client outcomes and expanding the agency's capabilities in performance-driven marketing.