Business Development Manager (BDM)

Job Description

The Marketing \& Sales Manager at LIVXS is responsible for building the brand’s visibility, managing inbound and referral leads, and making sure no opportunity goes cold. You don’t need to *run* digital ads, but you’ll supervise marketing partners, manage team efforts, and handle follow\-ups that bring great deals. Think of yourself as the person who keeps LIVXS top\-of\-mind, well\-represented, and always closing.

• *Key Responsibilities**

1\. Brand Presence

• Represent LIVXS across all key Social Media and wedding platforms.
• Maintain a clean, premium, and current **digital and physical presence** of the brand—your job is to ensure LIVXS always looks sharp and inline with brand guidelines. .
• Work with PR opportunities: get us featured, tagged, or talked about in the right places.

2\. Handling Marketing Strategies

• Supervise the execution of ongoing ad campaigns by our digital partners—**you approve, guide, and redirect as needed**.
• Collaborate with the **Social Media Manager, Designer, and Video Editor** to plan brand\-aligned content and promotions.
• Coordinate coupon campaigns, festive offers, influencer tie\-ups, and cross\-promotion ideas.
• Keep an eye on performance reports from Meta, Google, and CRM—but focus on actionable insights, not vanity metrics.

3\. Sales Conversion

• Monitor the full **lead pipeline in Zoho CRM**—from inquiry to deal closure.
• Ensure all **lead responses are done within 30 minutes**, and no hot lead gets ignored.
• Step in during important pitch calls or high\-ticket conversions to help close deals smoothly.
• Assist the sales executive in setting the right tone, sending the right follow\-up, and maintaining professionalism always.

4\. Leads Generation

• Actively build **non\-ad\-based lead funnels** through: **PR activities B2B networking**, Wedding expos, Vendor referrals, Designer/venue tie\-ups, Influencer shoutouts and community networks
• Identify underused lead sources and pitch new opportunities to CEO/EA for testing.
• Track **where quality leads are coming from**, and optimize our time and budget accordingly.
• Tap into **wedding vendors, planners, venues, and event expos** for lead pipelines.

5\. Team Management

• Supervise the day\-to\-day output of marketing interns, content creators, and the design team.
• Approve captions, designs, reels, storyboards, and platform listings before they go live.
• Ensure **project trackers on Zoho Projects** are up to date and the team is aligned on weekly tasks.
• Schedule weekly review calls to ensure we stay ahead of deadlines, ideas, and engagement goals.

Requirements

Key Skills Required

• Excellent communication (spoken \+ written) with a confident and warm tone
• Experience in managing CRM\-based sales flows (Zoho preferred)
• Great at juggling multiple tasks and managing creative personalities
• Strong understanding of the **wedding \& lifestyle industry**
• Resourceful mindset—can turn a cold contact into a warm lead

Qualifications Preferred

• 3–5 years in Sales, Marketing, or PR, preferably in weddings, events, or luxury services
• Bachelor’s degree in Marketing, Communications, Hospitality, or a related field
• Strong leadership and people skills—this is a **hands\-on manager role**
• Should be Gurgaon\-based or willing to relocate (on\-ground role)

Pay: ₹25,000\.00 \- ₹40,000\.00 per month

Work Location: In person