Job Description

Job Description – Campaign Manager (Digital Marketing)

*Position:** Campaign Manager
*Experience:** 3–6 Years
*Industry:** Digital Marketing / Advertising Agency

Immediate joiner

*About the Role**

We are looking for an experienced **Campaign Manager** to plan, execute, monitor, and optimize digital advertising campaigns across multiple platforms. The ideal candidate should have hands\-on experience in **Ad Operations, Meta Ads, Ads Trafficking, Campaign Management, and Performance Marketing**.

Key Responsibilities

Plan, launch, and manage digital advertising campaigns across various platforms.
Execute and optimize **Meta (Facebook \& Instagram) Ads** campaigns to achieve client objectives.
Handle end\-to\-end **Ad Operations** including campaign setup, monitoring, reporting, and troubleshooting.
Manage **Ads Trafficking** processes, ensuring timely campaign deployment and accurate ad delivery.
Coordinate with creative, content, and account management teams for campaign execution.
Monitor campaign performance metrics and implement optimization strategies.
Track budgets, pacing, impressions, clicks, conversions, and ROI.
Generate campaign performance reports and present insights to internal teams and clients.
Conduct audience research, targeting, and A/B testing to improve campaign effectiveness.
Stay updated with the latest digital advertising trends, platform updates, and industry best practices.

Required Skills

Strong experience with **Meta Ads Manager**.
Hands\-on experience in **Ad Operations and Ads Trafficking**.
Knowledge of campaign tracking tools and conversion tracking implementation.
Understanding of digital marketing metrics such as CPC, CPA, CTR, ROAS, and Conversion Rate.
Experience with Google Analytics, Meta Pixel, and tracking technologies.
Excellent analytical and reporting skills.
Strong communication and stakeholder management abilities.
Ability to manage multiple campaigns simultaneously.

Qualifications

Bachelor's degree in Marketing, Advertising, Business, or a related field.
3–6 years of experience in Campaign Management, Ad Operations, or Performance Marketing.
Certifications in Meta Ads or Digital Marketing will be an added advantage.

Pay: ₹25,000\.00 \- ₹35,000\.00 per month