Digital Marketing Executive

Plan and execute digital marketing campaigns across Meta (Facebook \& Instagram), Google, LinkedIn, and other digital platforms.

• Generate quality student leads through organic and paid marketing activities.
• Manage social media accounts and create engaging content.
• Monitor and optimize advertising campaigns to improve ROI.
• Conduct SEO activities to improve website visibility and search rankings.
• Manage email marketing and lead nurturing campaigns.
• Create and publish content including blogs, social media posts, videos, and promotional materials.
• Analyze campaign performance and prepare weekly/monthly reports.
• Coordinate with the admissions and sales teams to improve lead conversion rates.
• Experience in Education, EdTech, Study Abroad, or Online Learning industries.