Digital Marketing Executive

Job Title Digital Marketing Trainee / Executive

Department Marketing \& Communications

Reporting To Marketing Manager / Head of Digital

Experience Minimum 1 Year (Digital Marketing)

Employment Type Full\-Time

Work Mode On\-site

ABOUT THE ROLE

We are looking for a motivated and skilled Digital Marketing Trainee / Executive to join our growing marketing team. The ideal candidate brings at least one year of hands\-on experience across the full spectrum of digital marketing disciplines and is eager to contribute to 360\-degree campaign execution — from strategy and creation to analysis and optimization. If you are passionate about the digital landscape, thrive in a fast\-paced environment, and communicate ideas with clarity and confidence, we want to hear from you.

KEY RESPONSIBILITIES

▸ Execute, and manage digital marketing campaigns across multiple channels simultaneously.

▸ Manage Pay\-Per\-Click (PPC) advertising on Google Ads and Meta Ads, including campaign setup, audience targeting, bidding, and budget optimization.

▸ Drive Search Engine Optimization (SEO) efforts — on\-page, off\-page, and technical — to

improve organic rankings and traffic.

▸ Develop and maintain calendars; produce blogs, newsletters, ad copies, and landing page content aligned with brand guidelines.

▸ Monitor, analyze, and report on campaign KPIs using Google Analytics 4, Search Console,

and social media insights.

▸ Collaborate with design and development teams to ensure assets and landing pages are

optimized for conversion.

▸ Conduct competitor research, industry benchmarking, and keyword analysis to identify

growth opportunities.

▸ Stay updated on the latest digital marketing trends, platform algorithm changes, and best practices.

▸ Support the team in report creation activities.

REQUIRED SKILLS \& QUALIFICATIONS

▸ Bachelor's degree in Marketing, Mass Communication, Business, or a related field.

▸ Minimum 1 year of demonstrable, hands\-on digital marketing experience.

▸ Proficiency in SEO tools: SEMrush, Ahrefs, Google Search Console, or Moz.

▸ Working knowledge of Google Ads (Search, Display, Shopping) and Meta Business Suite.

▸ Familiarity with Google Analytics 4, Tag Manager, and data\-driven decision\-making.

▸ Understanding of website CMS platforms (WordPress or equivalent) and basic HTML/CSS.

▸ Strong written and verbal communication skills in English; ability to craft clear, persuasive content.

▸ Ability to manage multiple projects simultaneously with attention to deadlines and quality.

▸ Creative thinking combined with analytical aptitude — you are equally comfortable with copy and data.

MODULES YOU WILL WORK ACROSS

This is a 360° role. The candidate must have working exposure to all of the following:

SEO / SEM, Google Ads (PPC), Meta Ads, Email / WhatsApp Marketing, Social Media Mgmt, Content Marketing, Analytics \& Reporting, CRO \& Landing Pages, Influencer Marketing, ORM, Affiliate Marketing, Marketing Automation

GOOD TO HAVE

▸ Google Ads or Meta Blueprint certification.

▸ Experience with CRM tools (HubSpot, Salesforce, Zoho CRM).

▸ Basic graphic design skills (Canva, Adobe Express, or Photoshop).

▸ Exposure to video marketing, YouTube SEO, or podcast promotion.

▸ Knowledge of marketing automation platforms (ActiveCampaign, Marketo).

WHAT WE OFFER

▸ Competitive salary commensurate with experience and industry standards.

▸ Exposure to diverse industries and 360\-degree campaign ownership from day one.

▸ Structured mentorship and a clear growth path to a Senior Executive / Manager role.

▸ Access to premium marketing tools, courses, and certifications.

▸ A collaborative, innovation\-driven work culture with zero micromanagement.

Pay: ₹15,000\.00 \- ₹20,000\.00 per month

Work Location: In person