We are hiring a performance\-focused Digital Marketing Manager to spearhead digital initiatives that drive leads, enhance brand positioning, and deliver tangible business impact. The ideal candidate is a proactive leader with multi\-channel expertise and the ability to manage campaigns end\-to\-end with a strong focus on ROI.
\- Plan and execute comprehensive digital marketing strategies to drive lead generation and
brand growth.
\- Manage and optimize campaigns across SEO, SEM, Google Ads, Meta Ads, LinkedIn Ads
and social media platforms.
\- Oversee content marketing initiatives, including blogs, case studies, website updates and
email campaigns.
\- Monitor campaign performance, track KPIs, and continuously optimize strategies to improve ROI.
\- Conduct industry research and competitor analysis to identify trends and implement new
strategies.
\- Manage client onboarding and ensure smooth execution of end\-to\-end digital marketing
activities.
\- Develop and implement monthly growth plans for clients and internal projects.
\- Handle website management and coordination for website development (including WordPress and basic HTML understanding).
\- Coordinate with internal teams, including graphic designers, video editors and external stakeholders such as influencers.
\- Manage and optimise the use of digital marketing tools and internal agency tools.
\- Ensure effective communication and coordination with internal teams and external stakeholders at all levels.
\- Lead and manage multiple projects simultaneously while meeting deadlines and deliverables efficiently.
\- Manage WhatsApp API automation and execute end\-to\-end webinar operations including setup, communication and performance tracking.
\- Provide leadership and guidance to the digital marketing team (prior team handling experience).
\- Bachelor’s or Master’s degree in Marketing or a specialization in Digital Marketing.
\- 3 to 5 years of experience in digital marketing (preferably in B2B industry).
\- Strong knowledge of SEO, SEM, Google Ads, Meta Ads, LinkedIn Ads and Google Analytics.
\- Experience in webinar setup, e\-commerce marketing, remarketing and custom audience
targeting.
\- Hands\-on experience with marketing automation tools.
\- Good understanding of website management (WordPress and basic HTML knowledge
preferred).
\- Excellent communication, analytical thinking, and team management skills.
\- Proven ability to manage multiple projects, resources, and deadlines effectively.
Work Location: In person
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