Digital Marketing Specialist

Digital Marketing \& Website Development Specialist (Video Editing Mandatory)

• *Date Posted:** November 2, 2026
• *Salary:** ₹15,000 – ₹20,000 per month
• *Job Type:** Full\-Time
• *Experience:** 1–3 Years
• *Job Location:** Danapur, Patna, Bihar
• *Work Mode:** In\-person
• *Department:** Digital Marketing / IT
• *Industry:** Waterproofing / Construction / Facility Management

About the Role

ServiceLo Facility India Pvt. Ltd. is looking for a skilled and result\-oriented **Digital Marketing \& Website Development Specialist** who can independently manage the company's complete digital presence.

The candidate must have practical knowledge of SEO, Google Ads, website development, social media marketing, Google Business Profile, content creation, and online lead generation.

• *Important: Video editing is mandatory.** The candidate must be capable of independently editing promotional videos, reels, service videos, advertisements, and project videos for social media and digital marketing campaigns.

Key Responsibilities1\. Digital Marketing \& Lead Generation

• Plan and execute digital marketing strategies.
• Generate quality business leads through online channels.
• Manage Google Ads, PPC campaigns and paid promotions.
• Conduct keyword research and competitor analysis.
• Monitor CPL, CTR, conversions and campaign ROI.
• Prepare weekly and monthly performance reports.
• Develop strategies to improve lead quality and reduce advertising costs.

2\. SEO – Search Engine Optimization

• Handle complete On\-Page and Off\-Page SEO.
• Conduct keyword research and competitor analysis.
• Optimize website content, titles, meta descriptions, URLs and headings.
• Work on local SEO and location\-based keywords.
• Manage Google Search Console and Google Analytics.
• Improve organic traffic and Google search rankings.
• Build quality backlinks and conduct technical SEO audits.
• Monitor website performance and keyword rankings.

3\. Website Development \& Management

• Develop, maintain and update company websites.
• Good knowledge of WordPress, HTML, CSS and basic JavaScript.
• Create landing pages, service pages, enquiry forms and website content.
• Optimize websites for mobile responsiveness, speed and SEO.
• Manage hosting, domains, SSL certificates and website backups.
• Integrate WhatsApp, lead forms, Google Analytics and tracking tools.
• Resolve basic website technical issues.

4\. Social Media Marketing

Manage and grow the company's social media accounts

• Instagram
• Facebook
• LinkedIn
• YouTube

Responsibilities

• Create and publish engaging posts, reels, videos and promotional content.
• Prepare monthly social media content calendars.
• Manage social media campaigns and promotions.
• Increase brand awareness, engagement and customer enquiries.
• Monitor reach, followers, engagement and lead generation.

5\. Video Editing \& Content Creation (Mandatory Skill)

• Independently edit promotional videos, reels and short\-form videos.
• Create service\-related videos, project completion videos and customer testimonial videos.
• Edit videos for Instagram Reels, Facebook, YouTube Shorts and advertisements.
• Add transitions, animations, subtitles, background music and professional effects.
• Create engaging video advertisements for Google and Meta campaigns.
• Coordinate video shoots and convert raw footage into professional marketing content.
• Develop creative video concepts and promotional scripts.
• Maintain consistent branding across all video content.

• *Required Tools:** CapCut, Adobe Premiere Pro, Filmora or similar professional video editing software.

6\. Google Business Profile \& Local SEO

• Manage and optimize Google Business Profiles.
• Update business information, services, photos and posts.
• Improve Google Maps visibility and local search rankings.
• Manage customer reviews and professional responses.
• Work on location\-based SEO strategies for different service areas.

7\. Content \& Creative Marketing

• Write SEO\-friendly website content and blogs.
• Create social media captions, advertising headlines and promotional copy.
• Develop marketing creatives using Canva or Photoshop.
• Coordinate with designers and other team members.
• Maintain consistent company branding across digital platforms.

Required Technical SkillsSkillRequirementSEO (On\-page \& Off\-page)MandatoryGoogle Ads / PPCMandatoryWordPress Website ManagementMandatoryHTML / CSSPreferredGoogle Analytics \& Search ConsoleMandatoryGoogle Business ProfileMandatorySocial Media MarketingMandatoryVideo Editing**Mandatory**CapCut / Premiere Pro / FilmoraMandatoryCanva / PhotoshopPreferredLead GenerationMandatoryKeyword Research \& Local SEOMandatoryGoogle Tag ManagerPreferredBasic Graphic DesigningPreferredQualification \& Experience

• Bachelor's degree in Digital Marketing, IT, Computer Science, BBA, BCA or a related field preferred.
• 1–3 years of practical experience in digital marketing and website management.
• Candidates with strong practical knowledge and relevant work samples may also apply without a specific degree.
• Experience in construction, waterproofing, real estate, facility management or home service industries will be an advantage.

Candidate Profile

We are looking for a hands\-on digital marketing professional who can independently manage:

• *Website Development → SEO → Google Ads → Social Media → Video Editing → Google Business Profile → Content Creation → Lead Generation → Analytics \& Reporting**

The candidate should be creative, technically skilled, result\-oriented and capable of taking complete ownership of the company's digital marketing activities.

Salary \& Benefits

• **Salary:** ₹15,000 – ₹20,000 per month.
• Salary based on experience, technical skills and interview performance.
• Opportunity for professional growth.
• Full\-time position with long\-term career opportunities.

How to Apply?

Interested candidates should share their updated CV/Resume along with the following:

• Previous websites developed or managed.
• SEO projects and Google ranking results.
• Google Ads campaign experience.
• Social media accounts managed.
• **Video editing portfolio (Mandatory).**
• Sample reels, promotional videos or advertisements edited by the candidate.

• *Company:** ServiceLo Facility India Pvt. Ltd.
• *Work Location:** Danapur, Patna, Bihar
• *Employment Type:** Full\-Time \| In\-Person

• *Important Note:** We are not looking for candidates who only know how to upload posts on social media. We need someone who can independently handle website development, digital marketing, SEO, paid advertising, professional video editing and generate measurable business leads.

Pay: ₹15,000\.00 \- ₹20,000\.00 per month

Work Location: In person