Executive – Email & Digital Marketing

• *Executive – Email \& Digital Marketing**

• *Company:** Angara Ecommerce Pvt. Ltd.
• *Location:** Jaipur, Rajasthan
• *Employment Type:** Permanent
• *Work Mode:** Work From Office (WFO)
• *Experience:** 1–3 Years
• *Salary:** ₹10–15 LPA
• *Industry:** E\-commerce / Digital Marketing

• *Role Overview**

Angara Ecommerce Pvt. Ltd. is looking for a detail\-oriented and growth\-driven **Executive – Email \& Digital Marketing** to join its digital marketing team. The role offers an opportunity to work across email marketing, lifecycle automation, customer segmentation, AI\-powered personalization, and advanced marketing technology (Martech).

The ideal candidate should have a strong interest in digital marketing and e\-commerce, an analytical mindset, and the ability to learn and work with emerging marketing technologies.

• *Key Responsibilities**

• *1\. Campaign Execution**

• Plan, schedule, and execute Email, SMS, and WhatsApp marketing campaigns across multiple geographies.
• Coordinate with design, content, and product teams to ensure timely campaign delivery.

• *2\. Automation \& Lifecycle Marketing**

• Set up and manage automated customer journeys, including welcome emails, cart abandonment, post\-purchase, and re\-engagement campaigns.
• Ensure accurate execution of lifecycle campaigns to improve customer engagement.

• *3\. Data Management \& Analytics**

• Assist with customer segmentation, database management, and data hygiene.
• Track campaign performance through open rates, click\-through rates (CTR), conversions, and revenue contribution.
• Work with Customer Data Platforms (CDP) for segmentation, personalization, and reporting.

• *4\. AI \& Competitor Research**

• Explore AI tools for content optimization and personalized marketing.
• Conduct competitor benchmarking to identify digital marketing trends and best practices.
• Work with Martech tools such as ESPs, CDPs, and marketing automation platforms.

• *5\. Campaign Optimization**

• Conduct A/B testing of subject lines, creatives, offers, and campaign journeys.
• Analyze campaign results and recommend improvements to marketing KPIs.

• *6\. Cross\-functional Collaboration**

• Work closely with creative, content, product, and analytics teams.
• Align campaigns with business objectives, seasonal promotions, and revenue targets.

• *Required Skills \& Qualifications**

• 1–3 years of experience in Email Marketing, Digital Marketing, CRM Marketing, or Lifecycle Marketing.
• Strong interest in e\-commerce, marketing technology (Martech), and AI\-powered marketing.
• Basic understanding of email marketing concepts; hands\-on experience with any Email Service Provider (ESP) is an advantage.
• Knowledge of **Klaviyo** is preferred.
• Exposure to Email, SMS, and WhatsApp campaign execution.
• Understanding of Customer Data Platforms (CDP) and marketing automation.
• Good analytical skills with proficiency in MS Excel or Google Sheets.
• Strong communication, coordination, and execution skills.
• Self\-motivated, detail\-oriented, and eager to learn new technologies.

Pay: ₹1,000,000\.00 \- ₹1,500,000\.00 per year

Work Location: In person