Graphic Designer & Digital Marketing

BASALT AYURVEDA

JOB DESCRIPTION: DIGITAL MARKETING EXECUTIVE \& GRAPHIC DESIGNER

• *Department:** Marketing \& Branding
• *Designation:** Digital Marketing Executive \& Graphic Designer
• *Location:** Morbi, Gujarat
• *Employment Type:** Full\-Time
• *Reporting To:** Marketing Manager / Management

1\. ABOUT BASALT AYURVEDA

Basalt Ayurveda is focused on developing a strong brand presence in the hospitality and wellness industry. We aim to showcase our products through premium branding, creative product presentations, digital marketing campaigns, and effective communication across digital platforms.

We are looking for a creative, enthusiastic, and result\-oriented professional who can manage digital marketing activities while designing attractive and professional marketing materials that reflect the quality and positioning of the Basalt brand.

2\. JOB OBJECTIVE

To strengthen Basalt Ayurveda's digital presence through strategic marketing, creative graphic design, engaging social media content, and performance\-driven digital campaigns.

The candidate will be responsible for planning and executing digital marketing activities, designing product creatives, maintaining brand consistency, and generating business opportunities through digital platforms.

3\. KEY ROLES \& RESPONSIBILITIESA. Digital Marketing \& Social Media Management

• Plan, create, and execute monthly social media marketing calendars.
• Manage the company's social media accounts, including Instagram, Facebook, LinkedIn, and other relevant platforms.
• Publish regular posts, reels, stories, product promotions, and brand\-related content.
• Develop content strategies to increase brand awareness, audience engagement, and business inquiries.
• Maintain consistency in posting schedules and ensure timely publication of content.
• Research industry trends, competitors, and digital marketing opportunities.
• Identify suitable trends, occasions, festivals, and campaigns relevant to the hospitality and wellness industries.
• Monitor comments, messages, and inquiries and coordinate with the sales team for follow\-up.
• Maintain a professional and consistent brand identity across all digital platforms.

B. Graphic Design \& Creative Development

• Design high\-quality social media posts, banners, advertisements, brochures, catalogues, and promotional creatives.
• Create premium product presentation designs that highlight product

Pay: ₹10,000\.00 \- ₹35,000\.00 per month

Work Location: In person