SageNest is an AI\-powered learning platform focused on foreign language learning and personalized skill development. We help learners achieve their academic, professional, and personal goals through expert\-led learning experiences, innovative technology, and personalized support.
Our mission is to make high\-quality learning more accessible, engaging, and effective by combining human expertise with the power of AI.
We are looking for a Growth Marketing Associate who is passionate about content, digital marketing, analytics, and growth. This role is ideal for someone who enjoys building audiences, generating leads, optimizing campaigns, and working in a fast\-paced startup environment.
You will work closely with the founding team to drive learner acquisition, strengthen SageNest's digital presence, and contribute directly to business growth.
- *1\. Content \& Organic Growth**
- Plan and manage content calendars for YouTube, Instagram, LinkedIn, and other digital platforms.
- Take ownership of growing the SageNest YouTube channel through content strategy, optimization, audience engagement, and performance tracking.
- Repurpose and distribute content across multiple channels to maximize reach and engagement.
- Coordinate with experts and internal teams to create educational, promotional, and community\-building content.
- Stay updated on content trends, platform updates, and growth opportunities.
- *2\. Lead Nurturing \& Sales Support**
- Engage with prospective learners through email, WhatsApp, and other communication channels.
- Nurture leads generated through organic and paid marketing efforts.
- Support the sales team with lead follow\-ups and conversion activities.
- Maintain accurate lead records and contribute to improving the learner acquisition funnel.
- *3\. Performance Marketing**
- Plan, execute, and optimize advertising campaigns on Google Ads and Meta (Facebook \& Instagram).
- Conduct audience research, campaign testing, and performance optimization.
- Monitor key campaign metrics such as CTR, CPL, conversions, and ROAS.
- Generate insights and recommendations to improve campaign performance and learner acquisition.
- *4\. Analytics \& Reporting**
- Track website and campaign performance using Google Analytics and other marketing tools.
- Analyze user behavior, traffic sources, and conversion funnels.
- Prepare regular performance reports and actionable recommendations.
- Support data\-driven decision\-making across marketing initiatives.
- *What Success Looks Like**
- Consistent growth of SageNest's YouTube channel and social media presence.
- Increased generation of qualified learner leads.
- Improved lead\-to\-enrollment conversion rates.
- Efficient and scalable Google and Meta advertising campaigns.
- Data\-backed marketing decisions that contribute to business growth.
- *Preferred Qualifications**
- 1–3 years of experience in growth marketing, digital marketing, performance marketing, or content marketing.
- Strong understanding of YouTube growth strategies and social media marketing.
- Hands\-on experience with Google Ads, Meta Ads Manager, and Google Analytics.
- Excellent communication and content planning skills.
- Analytical mindset with the ability to interpret marketing data and derive insights.
- Ability to work independently and thrive in a startup environment.
- Interest in education, foreign language learning, AI, or EdTech is a plus.
- Work directly with the founding team and contribute to key business decisions.
- Take ownership of high\-impact growth initiatives from day one.
- Gain hands\-on experience in content, performance marketing, analytics, and startup growth.
- Be part of a mission\-driven company helping learners unlock new opportunities through education and language learning.
Pay: ₹10,000\.00 \- ₹25,000\.00 per month
Work Location: Remote