International Sales Manager – US Market

• *Business Development Manager (USA)**

• *Company:** Texas Transformers \& Equipment (TTE)
• *Department:** Business Development / Corporate Strategy / Marketing
• *Location:** Thane, Maharashtra (Hybrid Work Model)
• *Reports To:** Managing Partner – Business Strategy \& Digital Transformation (USA)
• *Experience Required :\-** Senior\-Level: 5–12 years of experience in market development, strategic planning, brand positioning, and business growth initiatives.

• *About the Role**

Texas Transformers \& Equipment (TTE) is seeking a highly motivated and results\-driven Business Development Manager to drive revenue growth, expand market presence, and strengthen customer relationships across the US power and energy sector.

The role combines business development, market research, digital marketing, customer engagement, and strategic growth initiatives. The ideal candidate is a proactive self\-starter who can work independently while collaborating effectively with global teams in a fast\-growing organization.

• *Key Responsibilities**

• *A. Business Development \& Lead Qualification**

• Identify and develop new business opportunities across utility, renewable energy, EPC, industrial, OEM, and data center segments.
• Qualify inbound and outbound leads through structured discovery and customer needs assessment.
• Build and maintain relationships with consultants, contractors, procurement teams, developers, engineering firms, and key stakeholders.
• Manage and track the complete business development pipeline using CRM tools.
• Conduct market research, competitor analysis, and segment\-wise growth planning.
• Participate in customer meetings, presentations, and technical discussions to support business growth.

• *B. Digital Marketing, Website Management \& Brand Visibility**

• Manage website content, product pages, lead generation forms, and digital branding initiatives.
• Support SEO, SEM, and digital marketing campaigns to increase qualified lead generation.
• Coordinate LinkedIn, YouTube, and other social media activities.
• Monitor website analytics, campaign performance, and conversion metrics.
• Develop marketing collateral including brochures, presentations, case studies, capability statements, and promotional videos.
• Support public relations activities, press releases, and industry publications.

• *C. Customer Onboarding \& Project Coordination Support**

• Assist operations and engineering teams during customer onboarding.
• Coordinate project communication, document sharing, and customer updates.
• Support order execution by ensuring smooth communication between customers and internal teams.
• Develop customer\-facing documentation, FAQs, milestone trackers, and process guides.

• *D. Events, Industry Outreach \& Partnerships**

• Coordinate participation in industry events, exhibitions, webinars, and trade shows including IEEE, RE\+, DistribuTECH, PowerGen, ELECRAMA, and IEEMA.
• Organize customer visits, factory tours, and technical workshops.
• Develop relationships with channel partners, consultants, representatives, and industry influencers to expand market reach.

• *Required Qualifications**

• Bachelor's Degree in Electrical Engineering, Power Engineering, Mechanical Engineering, or related discipline.
• MBA in Marketing, Strategy, Business Management, or Technology (preferred).
• 5–10 years of experience in business development, sales, marketing, or strategic growth within electrical equipment, power systems, manufacturing, utility, EPC, or renewable energy sectors.
• Strong understanding of transformers, switchgear, substations, or related power equipment.
• Experience with CRM platforms, digital marketing tools, and analytics platforms.

• *Working Hours**

• 9\-hour workday.
• Candidates must be flexible to overlap with US business hours as required for meetings and collaboration with the US\-based leadership team.
• Work schedules may be split between India and US time zones to support effective communication and project coordination.

Work Location: In person