Job Description

Job Title: Lead Generation Analyst

Company: Manish Mixi Brand

Location: Delhi / Hybrid / Remote (as applicable)

Department: Business Development \& Growth

Employment Type: Full\-Time / Internship (as applicable)

Job Summary

Manish Mixi Brand is seeking a proactive and detail\-oriented Lead Generation Analyst to support business growth by identifying, researching, and qualifying potential clients and business opportunities. The ideal candidate will be responsible for generating high\-quality leads, maintaining prospect databases, conducting market research, and supporting the sales and business development team in expanding the company's customer base.

Key Responsibilities

Identify and generate qualified leads through online research, databases, social media platforms, directories, and other lead\-generation tools.
Research prospective clients, businesses, and decision\-makers across target industries.
Build and maintain accurate lead databases and customer records.
Conduct market research to identify new business opportunities, industry trends, and competitor activities.
Verify, qualify, and segment leads based on predefined criteria.
Generate leads through LinkedIn, email campaigns, business directories, websites, and digital platforms.
Support outreach activities by preparing prospect lists and contact information.
Coordinate with the sales and marketing teams to ensure smooth lead handover and follow\-up.
Track lead\-generation performance and maintain regular reports on lead quality, conversion potential, and pipeline status.
Assist in developing strategies to improve lead generation effectiveness and customer acquisition.
Maintain confidentiality and accuracy of customer and business information.

Required Skills

Strong research and analytical skills.
Excellent verbal and written communication skills.
Good understanding of lead generation and business development processes.
Proficiency in MS Excel, Google Sheets, and internet research tools.
Familiarity with LinkedIn Sales Navigator, CRM platforms, and lead\-generation tools is preferred.
Strong attention to detail and data management skills.
Ability to work independently and meet deadlines.
Problem\-solving mindset and willingness to learn.

Educational Qualifications

Bachelor's degree in Business Administration, Commerce, Marketing, Computer Applications, or related fields.
Freshers with strong research and communication skills are encouraged to apply.

Preferred Qualifications

Prior experience in lead generation, business development, sales support, or market research is an advantage.
Knowledge of CRM software and sales pipelines will be beneficial.

Key Performance Indicators (KPIs)

Number of qualified leads generated.
Accuracy and quality of lead database.
Lead\-to\-opportunity conversion rate.
Timely completion of research and lead\-generation assignments.
Contribution to business development and customer acquisition goals.

Why Join Manish Mixi Brand?

Hands\-on exposure to business development and growth strategies.
Opportunity to work directly with leadership and sales teams.
Skill development in market research, lead generation, CRM management, and client acquisition.
Fast\-paced learning environment with career growth opportunities.
Performance\-based recognition and advancement opportunities.

Pay: From ₹2,000\.00 per month