Marcom Manager
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Job Description
Job Summary
We are looking for a creative and strategic Marketing Communications Manager to plan and execute marketing communication activities that strengthen brand awareness, improve customer engagement, and support business growth. The candidate will manage brand messaging, digital campaigns, content development, promotional activities, and coordination with internal teams, agencies, and other stakeholders.
Key Responsibilities
- Develop and implement marketing communication strategies aligned with business objectives.
- Maintain consistent brand messaging across digital, print, and offline communication channels.
- Plan and execute marketing campaigns, promotional activities, and brand awareness initiatives.
- Manage content creation for websites, social media, brochures, presentations, email campaigns, and advertisements.
- Coordinate with designers, content writers, digital marketing agencies, and external vendors.
- Oversee social media communication, email marketing, and other digital communication initiatives.
- Prepare marketing materials, company profiles, product presentations, and promotional documents.
- Monitor campaign performance, engagement metrics, and marketing effectiveness.
- Conduct market research and competitor analysis to identify communication opportunities.
- Manage marketing budgets, campaign timelines, and resource allocation.
- Support product launches, events, exhibitions, public relations, and corporate communication activities.
- Collaborate with sales, business development, and management teams to generate leads and support business growth.
- Prepare regular marketing performance reports and recommend improvements.
Educational Qualifications
- Bachelor's degree in Marketing, Mass Communication, Journalism, Public Relations, or a related field.
- MBA in Marketing or a relevant postgraduate qualification is preferred.
- 3–6 years of experience in marketing communications, brand management, or integrated marketing.
Required Skills
- Excellent written and verbal communication skills.
- Strong content development, editing, and storytelling abilities.
- Knowledge of digital marketing, social media, and brand management.
- Understanding of campaign planning and marketing analytics.
- Proficiency in MS Office and presentation tools.
- Familiarity with Canva, design tools, or marketing automation platforms is an advantage.
- Strong project management, coordination, and budgeting skills.
- Ability to manage multiple campaigns and meet deadlines.
Preferred Candidate Profile
- Creative, strategic, and detail\-oriented.
- Capable of maintaining consistent brand identity across channels.
- Strong stakeholder management and leadership abilities.
- Able to analyse campaign results and make data\-driven decisions.
- Comfortable working in a fast\-paced environment and managing multiple projects.
Key Skills
Marketing Communications, Brand Management, Content Strategy, Digital Marketing, Campaign Management, Social Media Marketing, Public Relations, Copywriting, Market Research, Marketing Analytics, Project Management, and Stakeholder Coordination.
Pay: ₹35,000\.00 \- ₹50,000\.00 per month
Benefits
- Provident Fund
Work Location: In person
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Job Overview
- Job type
- Full-time
- Work mode
- On-site
- Location
- Mumbai
- Posted
- 17h ago
- Source
- Indeed