Performance Marketing Executive

• *Performance Marketing Executive**

• *Company:** Codeyoung
• *Job Title:** Performance Marketing Executive
• *Experience:** 2–3 Years
• *Location:** HSR Layout, Bangalore
• *Work Mode:** Work From Office (WFO)
• *Working Days:** 6 Days/week (Sunday Off)
• *Shift:** Day Shift

• *About Codeyoung**

Codeyoung is a global EdTech company focused on helping school students develop future\-ready skills through live, interactive online learning. The company offers programs in coding, mathematics, AI, robotics, and other STEM subjects, enabling students to build problem\-solving, creativity, and critical\-thinking skills from an early age. Operating across multiple countries, Codeyoung aims to make high\-quality education accessible and engaging for young learners worldwide.

• *Key Responsibilities**

• Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta Ads (Facebook \& Instagram), YouTube, LinkedIn, and other digital platforms.
• Drive lead generation and customer acquisition while maintaining target CPL, CPA, and ROAS.
• Monitor campaign performance and continuously optimize targeting, creatives, bidding strategies, and budgets.
• Conduct audience research, keyword analysis, and competitor benchmarking to improve campaign outcomes.
• Track and analyze campaign metrics using Google Analytics, Google Tag Manager, and reporting tools.
• Coordinate with content, creative, and sales teams to ensure campaign objectives are achieved.
• Perform A/B testing on ad copies, creatives, landing pages, and audience segments.
• Generate regular performance reports and actionable insights for stakeholders.
• Stay updated with industry trends, platform updates, and emerging digital marketing strategies.

• *Required Skills \& Qualifications**

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 2–3 years of hands\-on experience in Performance Marketing or Digital Marketing.
• Strong expertise in Google Ads and Meta Ads Manager.
• Experience with Google Analytics, Google Tag Manager, and conversion tracking.
• Understanding of lead generation funnels, remarketing, and digital marketing best practices.
• Strong analytical mindset with excellent reporting and data interpretation skills.
• Proficiency in MS Excel or Google Sheets.
• Excellent communication and stakeholder management skills.

• *Preferred Qualifications**

• Google Ads Certification and/or Meta Blueprint Certification.
• Experience in EdTech, SaaS, or high\-volume lead generation campaigns.
• Familiarity with CRM and marketing automation tools.

• *What We Offer**

• Competitive compensation package.
• Opportunity to work with a fast\-growing EdTech organization.
• Dynamic and collaborative work environment.
• Career growth and learning opportunities.

Pay: ₹650,000\.00 \- ₹700,000\.00 per year

Benefits

• Paid sick time
• Paid time off
• Provident Fund

Application Question(s)

• Are you comfortable working in HSR Layout, Bangalore?
• Do you have your own laptop for official purpose?
• Are you comfortable working for 6 days a week?
• How many years of experience you have in Performance Marketing?
• What is your current compensation?
• What is your notice period?

Work Location: In person