Performance Marketing Manager at Liberating Group — Kolkata | Apply 2026 | 3rangaL
Performance Marketing Manager
Liberating GroupKolkata1d ago Full-timevia scraped
Job Description
- *Company:** Liberating Solution Pvt. Ltd.
- *Role:** Performance Marketing Manager
- *Shift Timings:** Monday to Friday \- 11 AM to 8 PM (Weekends are fixed\-offs)
- *Location:** Sector V, Saltlake, Kolkata
- Plan, create, and manage **Google Ads** **campaigns** (Search, Display, Video, and Performance Max).
- Conduct keyword research and competitor analysis to optimize campaign performance.
- Monitor campaign performance and continuously optimize for **ROI, CPC, CTR,** and conversions.
- Manage **Google Analytics** and **Google Tag Manager** for tracking and reporting.
- Generate qualified leads through **paid advertising** campaigns.
Prepare regular performance reports and insights for management.Work closely with the sales and development teams to align marketing goals with business objectives.Stay updated with the latest Google Ads trends, updates, and best practices.- **Minimum 2 years of experience** in **Digital Marketing** with strong expertise in **Google Ads.**
- Hands\-on experience with **Google Ads, Google Analytics, and keyword research tools**.
- Strong understanding of **PPC strategies**, **bidding strategies**, and **campaign optimization**.
- Analytical mindset with the ability to interpret campaign data and improve performance.
- Good communication and reporting skills.
- *Preferred (Though Not Mandatory)**
- Google Ads Certification will be an added advantage.
- Experience in lead generation campaigns for digital marketing or IT services.
Pay: ₹30,000\.00 \- ₹50,000\.00 per month
Benefits
- Flexible schedule
- Leave encashment
Experience
- Google Ads: 2 years (Required)
Job Overview
- Job type
- Full-time
- Work mode
- On-site
- Location
- Kolkata
- Posted
- 1d ago
- Source
- Scraped