PPC Team Lead

Job Description

• *Pay Per Click / Google Adwords Expert / Performance Marketing**

Looking for a candidate to further strengthen our Pay per click marketing team for managing Google Adwords, Linkedin, Facebook Ads

• *Position:** PPC Specialist \- Lead gen specialist. Digital Marketing

\# of Positions: 2\-3 open positions

Location: Okhla, New Delhi / Work From Home / Remote

Experience: 1\-3 year

Education: Doesn’t matter as long as you have great analytical abilities

Salary: As per the industry standards

• *Important Note:**

• One should have own laptop
• It is a remote / work from home role until office resumes its operation
• It can continue to be remote / work from home role if you are productive

• *Job Responsibilities:**

• Implement Pay Per Click media strategies for clients;
• Handle, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing, Facebook, LinkediN, Taboola, Amazon, Flipkart and other marketing platforms for a variety of clients;
• Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics;
• Handle the creation of large keyword lists;
• Provide creative copy suggestions and graphical ad templates;
• Guide or create the landing page structure and content for the programming team
• Ability to run A/B testing and experiments
• Handle display network placement lists on AdWords and through other contextual advertising platforms;
• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals;
• Direct and handle new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives;
• Direct, handle, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives;
• Keep pace with search engine and PPC industry trends and developments;
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals;
• Monitor and evaluate search results and search performance across the major search channels;
• Communication to team and management on project development, timelines, and results; and
• Work closely with the other team members to meet client goals.

• *Professional Competencies**

• Passion for Search engine marketing.
• Outstanding ability to think creatively, and identify and resolve problems.
• Attention to detail and the ability to effectively multi\-task in a deadline driven agency atmosphere.
• Ability to clearly and effectively articulate thoughts and points.
• Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.
• High levels of integrity, autonomy, and self\-motivation.
• Excellent analytical, organizational, project management and time management skills.

• *Professional Skills \& Qualifications**

• Freshers to 1 Year experience in Search Engine Marketing (SEM) and Paid Search (PPC).
• Proficiency in MS Excel, PowerPoint, and Word.
• Knowledge of website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
• Knowledge of popular PPC ad platforms (AdWords, Yahoo, Bing).
• Strong verbal \& written communication skills (Very Important)

Job Type: Full\-time

Benefits

• Work from home

Experience

• PPC Campaign Management: 5 years (Required)

Language

• English (Preferred)

Work Location: Remote

Pay: ₹50,000\.00 \- ₹60,000\.00 per month

Benefits

• Work from home

Experience

• PPC Campaign Management: 5 years (Required)

Work Location: Remote