Retail Marketing Manager

• *Job Title: Marketing Manager**

Location: Okhla Phase 1, Delhi

Company: Brandman Retail Ltd.

• *Job Summary:**

Brandman Retail Ltd. is seeking a dynamic and result\-oriented Marketing Manager with a strong background in retail and footwear industry. The candidate will be responsible for driving brand growth, executing impactful marketing campaigns, and enhancing customer engagement across offline and digital channels.

• *Key Responsibilities:**

• Develop and execute marketing strategies aligned with business objectives
• Plan and manage ATL, BTL, and digital campaigns
• Drive brand awareness and increase footfall across retail stores
• Lead social media, performance marketing, and online campaigns
• Collaborate with retail, sales, and e\-commerce teams for promotions and product launches
• Execute in\-store branding, visual merchandising coordination, and activations
• Analyze campaign performance and optimize ROI
• Manage agency relationships and vendor coordination
• Track market trends, competitor strategies, and consumer insights
• Manage marketing budgets and reporting
• Manage and lead marketing team

• *Requirements:**

• 4–7 years of experience in marketing
• Must have experience in retail and/or footwear industry
• Strong understanding of brand marketing and digital campaigns
• Hands\-on experience with social media and performance marketing tools
• Excellent communication, analytical, and execution skills
• Ability to manage multiple projects in a fast\-paced environment

• *Preferred:**

• Experience with footwear, sportswear, or lifestyle brands
• Creative and strategic thinker with strong execution capability

Pay: ₹40,000\.00 \- ₹60,000\.00 per month

Benefits

• Leave encashment
• Provident Fund

Work Location: In person