Sales & Marketing Executive
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Job Description
1\. Doctor Relationship Management
- Establish and maintain strong professional relationships with Gastroenterologists,
Gynecologists, Paediatricians, and General Physicians.
- Conduct regular doctor visits to promote hospital services and strengthen referral
relationships.
- Identify potential referring doctors, clinics, nursing homes, and hospitals across Bangalore.
- Develop referral networks to increase patient footfall, specialist consultations, and IPD
admissions.
2\. Hospital Referral Development
- Identify and onboard potential hospital referral partners, clinics, maternity centres, and
nursing homes.
- Develop relationships with referral coordinators, hospital administrators, and healthcare
professionals.
- Explore opportunities for referrals involving patients requiring specialist consultations,
diagnostics, procedures, and inpatient care.
- Maintain consistent communication with referral partners and support coordination of
patient appointments and admissions.
3\. IPD Admission Generation
- Drive IPD admissions through effective doctor engagement, referral development, and
follow\-up.
- Identify high\-potential referral sources and develop territory\-specific business plans.
- Coordinate with hospital operations, admission teams, and treating departments to ensure a
smooth patient referral process.
- Monitor referral conversions, admission numbers, and business performance.
4\. Reporting and Performance Tracking
- Maintain daily doctor visit reports and referral databases.
- Track doctor\-wise referrals, IPD conversions, and monthly business generation.
- Prepare weekly and monthly performance reports for management.
- Analyse referral trends and identify opportunities to improve admission volumes.
Candidate Profile
- Graduate in Science discipline; graduation is mandatory.
- 2–6 years of relevant experience in healthcare business development, hospital marketing,
IVF, fertility services, stem cell banking, or medical referral marketing preferred.
- Candidates with an established network among Gynaecologists, Paediatricians, Neurologists,
Gastroenterologists, General Physicians and hospitals will be preferred.
- Strong communication, negotiation, networking, and relationship management skills.
- Ability to work independently, manage field visits, and achieve business targets.
- Good knowledge of Bangalore's healthcare ecosystem.
- Willingness to travel extensively within assigned territories.
Key Performance Indicators (KPIs)
- Number of active referring doctors and hospital partners.
- Growth in doctor\-generated patient referrals.
- Monthly IPD admissions generated through referral channels.
- Referral\-to\-admission conversion rate.
- Frequency of doctor visits and quality of relationship management.
- Achievement of assigned monthly business development targets.
Compensation and Benefits
- Salary: ₹30,000–₹45,000 per month, based on relevant experience and existing referral
network.
- Travel reimbursement and other benefits as per company policy.
Preferred Candidate Backgrounds
1\. IVF and fertility centre business development.
2\. Stem cell banking sales and marketing.
3\. Hospital marketing and doctor relationship management.
4\. Healthcare referral development and IPD admission generation.
5\. Medical representative or healthcare business development professionals with strong doctor
networks and demonstrated hospital referral experience.
Ideal Candidate: A graduate with proven healthcare networking experience, strong doctor
relationships in Bangalore, and a track record of generating patient referrals and hospital admissions
Pay: ₹500,000\.00 \- ₹700,000\.00 per year
Benefits
- Provident Fund
Work Location: In person
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Browse all jobsJob Overview
- Job type
- Full-time
- Work mode
- On-site
- Location
- Bengaluru
- Posted
- 3d ago
- Source
- Indeed