SEO Specialist

• *Job Overview**

We are looking for a skilled and result\-oriented **SEO Executive / SEO Specialist** with hands\-on experience in Search Engine Optimization (SEO), Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO).

The ideal candidate should have strong analytical skills, practical SEO knowledge, and excellent English communication skills to work with internal teams and support international marketing

• *Key Responsibilities**

• Develop and implement SEO strategies to improve website rankings and organic traffic.
• Perform keyword research, competitor analysis, and search intent analysis.
• Manage on\-page, off\-page, and technical SEO activities.
• Optimize website content for AEO and GEO to improve visibility across AI\-powered search and answer platforms.
• Conduct website audits and identify technical SEO issues and improvement opportunities.
• Plan and optimize website pages, blogs, landing pages, and other marketing content.
• Improve brand visibility and authority across Google, ChatGPT, Perplexity, Gemini, and other relevant platforms.
• Monitor website performance, keyword rankings, organic traffic, and lead\-generation results.
• Prepare SEO performance reports and recommend improvements based on data.

• *Required Skills**

• Strong understanding of **SEO fundamentals**, including on\-page, off\-page, and technical SEO.
• Hands\-on experience in **keyword research, competitor analysis, search intent analysis, and content optimization**.
• Practical knowledge of **Answer Engine Optimization (AEO)** to improve content visibility in AI\-powered answer engines, featured snippets, FAQs, and direct search answers.
• Practical knowledge of **Generative Engine Optimization (GEO)** to improve brand visibility and mentions across ChatGPT, Google AI Overviews, Perplexity, and Gemini.
• Experience using SEO tools such as **Google Search Console, Google Analytics 4, Ahrefs, SEMrush, Ubersuggest, and Screaming Frog**.
• Ability to perform website SEO audits, identify technical issues, optimize website structure, and implement improvements to increase organic traffic and search visibility.
• **Excellent English communication skills (mandatory)**, including professional writing, content review, presenting SEO strategies, explaining performance reports, and coordinating with clients and internal teams.

Work Location: In person