Social Media Executive

• *Job Title:** Social Media Executive – Food \& Beverage

• *Location:** Goregoan
• *Department:** Marketing
• *Reports To:** Marketing Manager / Brand Head

• *Job Summary:**

We are looking for a creative and passionate **Social Media Executive** to manage and enhance the brand presence of our Food \& Beverage outlets across digital platforms. The ideal candidate should have a flair for storytelling, food aesthetics, and content creation, with a strong understanding of social media trends and audience engagement.

• *Key Responsibilities:**

• Plan, create, and schedule engaging content across social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.)
• Collaborate with the marketing and design teams to produce high\-quality photo and video content.
• Handle day\-to\-day community management — respond to comments, messages, and reviews.
• Monitor trends, hashtags, and competitor activities to develop relevant campaigns.
• Run paid ad campaigns to increase brand reach and engagement.
• Track performance metrics and prepare monthly reports on campaign performance and growth.
• Coordinate with outlet teams for live coverage, influencer visits, and event promotions.
• Maintain brand consistency in tone, voice, and visuals across all channels.

• *Requirements:**

• Bachelor’s degree in Marketing, Mass Communication, or related field.
• 1–3 years of experience in social media marketing, preferably in the **F\&B / Hospitality** industry.
• Strong knowledge of Meta Business Suite, Google Analytics, and social media tools (Canva, Buffer, etc.).
• Excellent communication and writing skills with a creative mindset.
• Photography and video editing skills are an added advantage.
• Passion for food, restaurants, and lifestyle content creation.

• *Key Skills:**

Social Media Strategy \| Content Creation \| Trend Research \| Influencer Marketing \| Photography \| Video Editing \| Analytics \| Creativity \| Brand Awareness

Job Type: Full\-time

Pay: ₹20,000\.00 \- ₹35,695\.35 per month

Benefits

• Health insurance
• Provident Fund

Work Location: In person