Social Media Executive
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Job Description
1\. Social Media Management: Manage daily activities across Instagram, Facebook, LinkedIn, YouTube, and other relevant social media platforms.
2\. Content Planning: Develop and maintain a monthly social media content calendar aligned with brand goals and marketing campaigns.
3\. Content Creation: Create engaging posts, carousels, stories, reels, captions, and creatives in collaboration with graphic designers and video editors.
4\. Copywriting \& Captions: Write compelling captions, headlines, hooks, CTAs, and hashtag combinations to improve reach and engagement.
5\. Reels \& Video Content: Plan short\-form video content, coordinate scripts and shoots, and identify trending formats relevant to the brand.
6\. Trend Research: Monitor social media trends, trending audio, competitor activities, hashtags, and viral content opportunities.
7\. Community Management: Respond to comments, direct messages, mentions, and customer queries while maintaining the brand's tone of voice.
8\. Social Media Growth: Implement strategies to increase followers, reach, impressions, engagement, profile visits, and brand awareness organically.
9\. Scheduling \& Publishing: Schedule and publish content consistently using Meta Business Suite and other social media management tools.
10\. Competitor Analysis: Track competitor content, posting frequency, engagement, campaign ideas, and social media positioning.
11\. Performance Analytics: Monitor reach, engagement rate, views, shares, saves, clicks, follower growth, and other relevant performance metrics.
12\. Campaign Execution: Support the execution of product launches, promotional campaigns, festivals, events, and influencer collaborations.
13\. Influencer Coordination: Identify relevant creators, coordinate collaborations, manage deliverables, and track campaign performance.
14\. Brand Consistency: Ensure all published content follows brand guidelines, visual identity, messaging, and communication standards.
15\. Reporting \& Optimization: Prepare weekly and monthly reports and use performance insights to improve future content strategies.
Pay: ₹15,000\.00 \- ₹20,000\.00 per month
Work Location: In person
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Browse all jobsJob Overview
- Job type
- Full-time
- Work mode
- On-site
- Location
- Delhi
- Posted
- 17h ago
- Source
- Indeed