Job Description

Job Description: Social Media Manager

*Company:** Rowenix Marketing Private Limited

*Location:** Kochi, Kerala

*Employment Type:** Full\-time

*Role Summary**

Rowenix Marketing Private Limited is seeking a strategic and results\-driven Social Media Manager to lead our social media division. You will be responsible for developing comprehensive digital strategies, managing end\-to\-end campaign lifecycles, and ensuring our clients’ brands achieve measurable growth across social platforms. If you are a digital native with a sharp eye for market trends, data analytics, and high\-impact brand storytelling, we want you to lead our social efforts.

*Key Responsibilities**

**Strategy Development:** Design and implement robust social media strategies that align with client business objectives, brand identity, and target demographics.
**Campaign Management:** Lead the end\-to\-end execution of digital campaigns, from creative brainstorming and content calendar creation to final performance analysis.
**Content Leadership:** Guide the content creation process, ensuring a blend of high\-quality visuals, compelling copy, and trend\-responsive short\-form video content (Reels/TikTok/Shorts).
**Data \& Optimization:** Monitor campaign performance metrics (KPIs) daily, utilizing analytics to iterate on strategies and deliver maximum ROI for our clients.
**Client Relations:** Serve as the primary point of contact for clients regarding their social media presence, providing insights, updates, and strategic recommendations.
**Team Collaboration:** Work closely with the design and marketing teams to ensure visual consistency and tone of voice across all client accounts.
**Trend Mastery:** Keep the agency at the forefront of the digital landscape by identifying emerging platforms, tools, and industry shifts.

*Required Skills \& Qualifications**

**Experience:** 2\+ years of professional experience in social media management, digital marketing, or brand strategy (agency experience preferred).
**Analytical Prowess:** Proficiency in social media management and analytics tools (e.g., Meta Business Suite, LinkedIn Analytics, Google Analytics, Hootsuite/Buffer).
**Platform Expertise:** Expert understanding of algorithm behaviors, audience growth tactics, and paid advertising (Meta Ads, LinkedIn Ads) on major platforms.
**Strategic Writing:** Superior copywriting skills with the ability to adapt voice and tone to suit diverse brand identities.
**Leadership:** Demonstrated ability to manage multiple client accounts simultaneously, meet tight deadlines, and mentor junior team members.
**Education:** Bachelor’s degree in Marketing, Communications, Advertising, or a related field.

*Why Join Rowenix Marketing?**

Lead high\-impact projects for a diverse and growing roster of clients.
Shape the digital strategy and voice of a fast\-moving marketing agency.
Access to industry\-leading tools and professional growth opportunities.
Work within a creative, dynamic environment in the heart of Kochi.

*How to Apply**

Please email your resume and a link to your portfolio or examples of past social media campaigns to **rowenixmarketing@gmail.com**. In your email, please provide a brief case study (150 words or less) of a successful social media campaign you managed and the specific results you achieved.

Pay: ₹11,390\.71 \- ₹43,099\.72 per month