Social Media Marketing & Content Specialist

Tulip Technology Solutions seeks a Social Media Marketing & Content Specialist for a full-time position in Hyderabad, Telangana. This dual-focused role integrates social media management with content creation, while the core function remains PPC Specialization. You will design and implement paid social media campaigns, particularly on platforms like Facebook and Instagram, to boost engagement and drive conversions. Concurrently, you will develop engaging organic content that supports paid initiatives and builds brand narrative. Responsibilities encompass audience targeting, budget management, performance analysis, and aligning paid efforts with broader content strategies. The ideal candidate will have experience in both organic social media and paid advertising, with strong creative skills to produce visually appealing assets and copy. You must be adept at using analytics to refine approaches and demonstrate a clear understanding of how content and paid media work together to achieve marketing goals in a technology solutions context.