Sr. Digital Marketing Executive

• *Digital Marketing Executive (Google Ads, SEO \& Meta Ads)**

We are looking for a skilled Digital Marketing Executive with hands\-on experience in Google Ads, SEO, and Meta Ads. The ideal candidate should be capable of planning, executing, and optimizing digital marketing campaigns to generate quality leads, increase website traffic, and drive business growth.

• *Key ResponsibilitiesGoogle Ads**

• Create, manage, and optimize Google Search, Display, Performance Max, YouTube, and Remarketing campaigns.
• Conduct keyword research and competitor analysis for paid campaigns.
• Monitor campaign performance and optimize CTR, CPC, CPA, and ROAS.
• Track conversions using Google Analytics, Google Tag Manager, and Conversion Tracking.
• Prepare campaign performance reports and provide strategic recommendations.

• *SEO (Search Engine Optimization)**

• Perform comprehensive keyword research and competitor analysis.
• Implement On\-Page SEO optimization, including meta titles, meta descriptions, content optimization, internal linking, and schema markup.
• Execute Off\-Page SEO activities such as link building, guest posting, directory submissions, and citation management.
• Conduct Technical SEO and website audits to identify and resolve issues.
• Improve website rankings, organic traffic, and search visibility through effective SEO strategies.

• *Meta Ads (Facebook \& Instagram)**

• Plan, launch, and optimize Lead Generation, Traffic, Engagement, and Conversion campaigns.
• Manage audience targeting, custom audiences, lookalike audiences, and remarketing campaigns.
• Analyze campaign performance and optimize CPL, CPA, and overall campaign effectiveness.
• Collaborate with the creative team to develop engaging ad creatives and copy.

• *Website \& Analytics**

• Conduct website audits and recommend improvements for SEO and user experience.
• Monitor website performance using Google Analytics and Google Search Console.
• Track leads, conversions, and user behavior to improve marketing performance.
• Generate monthly reports and provide actionable insights.

• *Required Skills**

• Google Ads (Search, Display, Performance Max \& Remarketing)
• SEO (On\-Page, Off\-Page \& Technical SEO)
• Meta Ads (Facebook \& Instagram)
• Keyword Research \& Competitor Analysis
• Website Audit \& Optimization
• Google Analytics, Google Search Console \& Google Tag Manager
• Strong analytical, reporting, and communication skills

• *Experience Required**

• **Google Ads: 1–3 Years**
• **SEO (On\-Page, Off\-Page \& Technical SEO): 1–3 Years**
• **Meta Ads (Facebook \& Instagram): 1\+ Year**

Job Details

• *Job Type:** Full\-Time

• *Location:** Chandigarh

Pay: ₹25,000\.00 \- ₹30,000\.00 per month

Benefits

• Cell phone reimbursement
• Commuter assistance
• Flexible schedule
• Paid sick time
• Paid time off

Application Question(s)

• How many years of experience do you have in managing Google Ads campaigns?
• Have you worked on Google Search, Display, Performance Max, and YouTube campaigns?
• What is the highest monthly Google Ads budget you have managed?
• How many years of experience do you have in managing Meta Ads campaigns?
• Have you managed Lead Generation and Conversion campaigns on Meta Ads?
• How many years of experience do you have in SEO?
• Are you comfortable working from our Chandigarh office?
• What is your current CTC and expected CTC?
• How soon can you join?

Work Location: In person