Trainee Digital Marketing

• *Digital Marketing \- Trainee**

This Role needs to be filled on site only

• *Who can Apply:**

• Freshers \- 6months to 8months
• Work from office 6days \- 2nd and 4th Saturday off
• Basic or Advanced Skills in Paid Advertising Platforms (Meta, Google Ads), Local SEO \& Social Media Content publishing

• *Primary Objective:**

To execute, manage, and optimize digital marketing campaigns for beauty salons and automobile dealerships, ensuring consistent lead generation, improved local search visibility, and effective campaign performance reporting.

• *Job Requirements**

• Knowledge about Campaign setup, Drafting Ad copies for Google / Facebook Ads
• Should be able to demonstrate practical experience of running and managing campaigns using Google Ad / Facebook Ad platforms
• Should be able to demonstrate proficiency with using Google Analytics to track ad conversion tracking
• Proficient at optimising campaigns based on budget, keyword competitiveness \& Ad campaign goals
• Should be able to demonstrate ability to handle paid digital marketing campaigns and showcase measurable results including qualified leads and sales for customer campaigns
• Knowledge of creating Ad campaign reports from Data generated in analytics \& Google Ads/Facebook Business Manager
• Able to follow specific directions every week via our checklists and other instructional media to ensure he/she follows the best practises
• Must be diligent and consistent
• Has empathy to users and customer\-focused...
• Has good English communication skills.
• Should possess a positive, solution\-oriented attitude with time management skills to manage multiple projects
• Enjoys working within our process while also contributing ideas, constructive feedback, and positive energy to the larger team.

• *Roles and Responsibilities:**

• *Google Business Profile Optimization:**
• *Optimize Google Business Profiles (GBP) for salons and automobile dealerships by:**

• Ensuring accuracy of business information (name, address, phone number, and website).
• Regularly updating photos, services, and special offers.
• Adding and responding to customer reviews to boost engagement and rankings.
• Implementing localized SEO strategies to improve Google Local Maps visibility.

• *Track GBP insights monthly to assess and report on visibility improvements.**

• *Google Ad Campaigns:**

• Plan, create, and manage lead generation campaigns for new customer acquisition.
• Develop re\-marketing campaigns targeting past website visitors and existing customers.
• Perform keyword research and bid management to optimize campaign performance.
• Monitor key metrics (e.g., CTR, CPC, conversion rate) and adjust strategies to maximize ROI.
• Generate detailed performance reports, identifying trends and actionable insights.

• *Meta (Facebook and Instagram) Ad Campaigns:**

• Design and execute lead generation campaigns tailored to salons and dealerships.
• Set up re\-marketing ads targeting engaged audiences, such as website visitors or social media followers.
• Test and optimize ad creatives, formats, and targeting options for maximum reach and engagement.
• Collaborate with the design team to develop compelling ad creatives.

• *Lead Tracking and Reporting:**

• Track leads generated from both organic and paid campaigns using Gohighlevel CRM.
• Set up re\-marketing ads targeting engaged audiences, such as website visitors or social media followers.
• Test and optimize ad creatives, formats, and targeting options for maximum reach and engagement.
• Collaborate with the design team to develop compelling ad creatives.

If anyone is interested please do share your resumes to this mail id : aishwarya.shelar@radical.co.in

Job Type: Full\-time

Pay: ₹15,000\.00 \- ₹20,000\.00 per month

License/Certification

• Google Certificate (Required)

Work Location: In person