Amazon marketing

The Amazon Marketing Specialist will be responsible for **driving product visibility, sales growth, and brand presence** on Amazon through strategic marketing initiatives. This includes managing **PPC campaigns, product listings, SEO optimization, and promotional activities**.

• *Key Responsibilities**

• **Product Listing Optimization**: Create and enhance product detail pages with SEO\-friendly titles, descriptions, and images.
• **Amazon Advertising (PPC)**: Plan, execute, and optimize sponsored ads, display ads, and video campaigns.
• **Promotions \& Deals**: Manage coupons, discounts, and seasonal campaigns to boost sales.
• **Analytics \& Reporting**: Track KPIs like CTR, conversion rate, ACOS, and ROAS; prepare performance reports.
• **Competitor Analysis**: Monitor competitor listings, pricing, and strategies to maintain competitive advantage.
• **Cross\-Team Collaboration**: Work with sales, design, and supply chain teams to ensure smooth execution of campaigns.
• **Trend Monitoring**: Stay updated on Amazon algorithm changes, marketplace trends, and compliance policies.

• *Required Skills**

• Strong knowledge of **Amazon Seller Central \& Vendor Central**.
• Hands\-on experience with **Amazon PPC, SEO, and digital merchandising**.
• Proficiency in **analytics tools** (Google Analytics, Helium 10, Jungle Scout).
• Excellent copywriting and communication skills.
• Ability to manage budgets and optimize ad spend.

• *Qualifications**

• Bachelor’s degree in **Marketing, Business, or related field**.
• 1–4 years of experience in **e\-commerce or online marketplace marketing**.

Pay: ₹15,000\.00 \- ₹35,000\.00 per month

Benefits

• Cell phone reimbursement
• Commuter assistance
• Flexible schedule
• Health insurance
• Internet reimbursement
• Paid time off

Work Location: In person