PPC Marketing

We are seeking a motivated and performance\-driven PPC Executive to manage and optimize paid advertising campaigns across Google, Meta, and other digital platforms. The ideal candidate should have hands\-on experience in campaign management, keyword research, audience targeting, and performance analysis to generate quality leads and maximize ROI.

Key Responsibilities

• Create, manage, and optimize PPC campaigns on Google Ads and Meta Ads platforms
• Perform keyword research, competitor analysis, and audience targeting
• Monitor campaign performance and improve CTR, CPC, CPA, and ROAS
• Manage advertising budgets and bidding strategies
• Prepare performance reports and provide actionable insights
• Conduct A/B testing for ad creatives and landing pages
• Track conversions using Google Analytics and other tools
• Stay updated with the latest PPC trends and platform updates