Content Writer

• *Content Writer**

• *Location:** \[On\-site] Thiruvananthapuram
• *Experience:** **2–4 years**
• *Employment Type:** Full\-time

• *Role Overview**

We are looking for a **creative Content Writer** who can craft compelling, clear, and impactful content across **digital, social media, and marketing channels**. The ideal candidate should have a strong creative mindset and a solid understanding of **SEO fundamentals**, and be able to collaborate closely with **design, video, performance marketing, and SEO teams** to build strong brand communication and drive results.

• *Key Responsibilities**

• Write **social media copies** for posts, reels, stories, and campaigns
• Create content for **digital ads** including headlines, primary text, descriptions, and CTAs
• Support designers and video editors with **content ideas, scripts, and on\-screen text**
• Write content for **posters, brochures, flyers, and other marketing materials** (digital \& print)
• Adapt writing style based on **brand tone, target audience, and platform**
• Collaborate with performance marketers to develop **conversion\-focused ad copies**
• Work with SEO teams to create **search\-optimized content** aligned with keywords and intent
• Brainstorm and contribute creative ideas for campaigns, launches, and brand storytelling
• Ensure consistency, clarity, and accuracy across all content outputs
• Stay updated with **content trends, social media formats, and audience behavior**

• *Core Requirements**

• **2–4 years of experience** in content writing or copywriting
• Strong command of **English and Malayalam language, grammar, and storytelling**
• Proven experience writing **creative and engaging social media content**
• Solid understanding of **SEO fundamentals and keyword\-based writing**
• Ability to write **clear, concise, and impactful content**
• Experience working with **design and video teams**
• Ability to follow content briefs and brand guidelines
• Strong collaboration and communication skills

• *Good to Have / Bonus Skills**

• Experience writing **ad copies for Meta and Google Ads**
• Exposure to **content planning and calendars**
• Experience with **offline marketing content** (brochures, print ads, hoardings)
• Familiarity with analytics or content performance tracking

• *Qualifications**

• Bachelor’s degree in **English, Journalism, Marketing, Communications, or related field** (preferred)

• *What We’re Looking For**

• Highly **creative thinker** with a strong content\-first approach
• Ability to balance **creativity with performance and clarity**
• Detail\-oriented and open to feedback
• Comfortable working in a fast\-paced creative environment
• Passion for storytelling, branding, and continuous learning

• *Portfolio Requirement**

* Candidates must share a **content portfolio** including

• Social media copies
• Ad copies or campaign content
• Brand or marketing communication samples
• Creative scripts
• Portfolio can be shared as **Google Docs, PDFs, live links, or published work**

Pay: ₹15,238\.09 \- ₹40,688\.12 per month

Work Location: In person