Direct-to-Doctor (D2D) Marketing Executive

The Direct-to-Doctor Marketing Executive, also referred to as Referral Development Executive, serves within the Marketing or Business Development department and operates from multiple centre locations. This position emphasizes extensive fieldwork to cultivate and expand referral networks with doctors, clinics, hospitals, diagnostic centres, and other healthcare stakeholders. The core focus is on elevating patient referrals, enhancing doctor engagement, fortifying the organization's brand among medical professionals, and driving revenue growth at the centre level. Key tasks involve visiting consulting physicians and surgeons to manage these relationships effectively. Candidates must demonstrate proficiency in relationship management, presentation skills, and healthcare marketing. The role is instrumental in boosting institutional referrals and supporting affordable cancer care initiatives.