Job Description: Marketing Manager
Job Title: Marketing Manager
Location: Hyderabad, Telangana
Company: Bijliride
Employment Type: Full\-Time
Experience: 3\+ Years
About Bijliride
Bijliride is a fast\-growing electric mobility company focused on providing sustainable, affordable, and
convenient transportation solutions. We are looking for a dynamic Marketing Manager to lead
brand\-building initiatives, drive customer acquisition, and strengthen our digital presence.
Key Responsibilities
Marketing Strategy \& Brand Management
● Develop and execute marketing strategies aligned with business goals.
● Build and enhance brand awareness across online and offline channels.
● Plan and manage marketing campaigns to generate leads and increase customer
engagement.
● Monitor market trends and competitor activities to identify growth opportunities.
Digital Marketing \& SEO
● Lead SEO initiatives to improve website rankings, organic traffic, and online visibility.
● Manage Google Ads, Meta Ads, and other paid marketing campaigns.
● Optimize website content, landing pages, and digital assets for search engines.
● Track campaign performance using Google Analytics, Search Console, and other marketing
tools.
Content Marketing \& Social Media
● Develop and execute content marketing strategies across websites, blogs, social media, and
email campaigns.
● Create and manage engaging content in Hindi, Telugu, and English.
● Oversee content creation, including articles, graphics, videos, reels, and promotional
materials.
● Coordinate video shoots and social media campaigns to improve brand visibility and
engagement.
Lead Generation \& Customer Acquisition
● Drive customer acquisition campaigns through digital and offline channels.
● Collaborate with sales and operations teams to generate and nurture leads.
● Develop partnerships and promotional activities to expand market reach.
Team Management \& Reporting
● Lead and mentor marketing team members and external agencies.
● Manage marketing budgets and campaign execution.
● Prepare reports on campaign performance, lead generation, and ROI.
Required Skills \& Qualifications
● Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
● 3\+ years of experience in Marketing, Digital Marketing, or Brand Management.
● Strong expertise in SEO, SEM, Google Ads, Meta Ads, and Social Media Marketing.
● Experience in Content Marketing, Content Writing, and Video Content Creation.
● Proficiency in content writing and communication in Hindi and Telugu is mandatory.
● Excellent communication, leadership, and project management skills.
Key Skills
● SEO \& SEM
● Google Ads \& Meta Ads
● Content Marketing
● Hindi \& Telugu Content Writing
● Social Media Marketing
● Video Content Creation
● Lead Generation
● Campaign Management
● Analytics \& Reporting
● Team Leadership
What We Offer
● Competitive salary and performance incentives.
● Opportunity to work in a fast\-growing EV startup.
● Career growth and leadership opportunities.
● Dynamic and innovative work environment.
Pay: ₹25,000\.00 \- ₹40,000\.00 per month
Work Location: In person
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