PPC Executive

· Launch and optimize various PPC campaigns

· Oversee accounts on search platforms (e.g. Google AdWords, Bing)

· Be involved in keyword selection and audience targeting

· Monitor budget and adjust bids to gain better ROI

· Track KPIs to assess performance and pinpoint issues

· Write attractive and concise copy for adverts

· Suggest and develop new campaigns across multiple channels

· Maintain partnerships with PPC ad platforms and vendors

· Find ways to reduce risk of click fraud

· Keep abreast of PPC and SEM trends

Requirements and skills

· Experience in data analysis and reporting

· Knowledge of SEO and digital marketing concepts

· Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)

· Excellent communication skills

Job Type: Full\-time, Required Experienced Person

Salary: ₹15,000\.00 \- ₹40,000\.00 per month

Schedule

Day shift