Job Title: Senior PPC Executive / Senior Paid Media Executive
We are looking for a highly skilled and experienced **Senior PPC Executive / Senior Paid Media Executive** to join our digital marketing team. The ideal candidate will be responsible for planning, executing, managing, optimising, and reporting on paid advertising campaigns across **Google Ads, Meta Ads, LinkedIn Ads, display networks, remarketing platforms, and other paid media channels**.
This is a senior\-level role that requires strong technical knowledge, strategic thinking, hands\-on execution, and the ability to manage campaigns with a clear focus on **lead generation, cost efficiency, conversion quality, and client deliverables**.
The candidate must have a strong understanding of **budget forecasting, lead generation planning, campaign performance analysis, conversion tracking, GA4 reporting, Google Tag Manager, landing page optimisation, audience segmentation, and paid media reporting**.
The role also requires practical knowledge of **AI tools such as ChatGPT, Google AI tools, Meta Advantage\+, Performance Max automation, AI\-based audience insights, creative testing tools, and other artificial intelligence platforms** to improve ad strategy, campaign planning, ad copy, keyword research, competitor analysis, reporting, and optimisation.
Paid Campaign Strategy \& Execution
The candidate will be responsible for planning, setting up, managing, and optimising paid advertising campaigns across multiple platforms, including:
Pay: Up to ₹60,000\.00 per month
Work Location: In person
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