Senior Performance Marketer

Job Overview

We are looking for a skilled and result\-oriented PPC Marketer to manage and optimize paid advertising campaigns across multiple digital platforms. The ideal candidate should have hands\-on experience in running performance marketing campaigns, generating quality leads, improving ROI, and analyzing campaign performance.

Responsibilities

• Plan, create, and manage PPC campaigns on platforms like Google Ads, Meta Ads, and LinkedIn Ads
• Monitor campaign budgets and optimize performance regularly
• Conduct keyword research and competitor analysis
• Generate quality leads and maximize conversion rates
• Create engaging ad copies and campaign strategies
• Track and analyze campaign performance using tools like Google Analytics and Meta Business Suite
• Prepare weekly and monthly performance reports
• Perform A/B testing for ads, landing pages, and audience targeting
• Stay updated with the latest PPC trends and algorithm changes
• Coordinate with the creative and content team for ad creatives and campaigns

Requirements

• Minimum 1–2 years of experience in PPC or Performance Marketing
• Strong knowledge of Google Ads and Meta Ads Manager
• Understanding of CPC, CPA, CTR, ROAS, and other performance metrics
• Experience with Google Analytics and tracking tools
• Good analytical and problem\-solving skills
• Ability to manage multiple campaigns simultaneously
• Strong communication and reporting skills

Preferred Skills

• Experience in lead generation campaigns
• Knowledge of SEO and digital marketing strategies
• Familiarity with remarketing and conversion tracking
• Basic understanding of landing page optimization

Perks \& Benefits

• 1 Paid Leave \+ 1 Sick Leave per month
• Additional Birthday Leave \& Emergency Leaves
• Saturdays are Work From Home
• 2 additional flexible WFH days per month
• Opportunity to work on multiple brands and creative campaigns

Pay: ₹30,000\.00 \- ₹60,000\.00 per month

Work Location: In person