Senior Sponsorship Manager/Lead Sponsorship

• *Job Description: Senior Manager – Sponsorship \& Partnerships****Role Summary**

Drive sponsorship revenue and long\-term brand partnerships across marquee exhibition portfolios. This role owns the complete sponsorship lifecycle—from high\-value outbound business development and custom pitch curation to cross\-show upselling and on\-ground execution.

• *Key Responsibilities*** **Revenue Generation:** Achieve assigned sponsorship targets by identifying, negotiating, and closing new commercial opportunities and customized packages.
• **Portfolio Cross\-Promotion:** Create bundled, multi\-show sponsorship opportunities to maximize brand participation across the entire event portfolio.
• **Business Development:** Hunt for new leads via aggressive outbound outreach (cold calling, networking, industry events) and pitch directly to CXOs, Marketing Heads, and Brand Managers.
• **Pipeline Management:** Maintain a healthy, accurately forecasted sales pipeline within the CRM, driving strong proposal\-to\-conversion ratios.
• **Delivery \& Customer Success:** Coordinate with internal teams to ensure all on\-ground branding and digital deliverables are flawlessly executed, driving sponsor ROI and high renewal rates.

• *Key Performance Indicators (KPIs)*** Sponsorship Revenue Achieved vs. Target
• New Business Conversion \& Renewal/Retention %
• Cross\-Show Revenue Generated
• Pipeline Value \& Proposal\-to\-Closure Ratio

• *Requirements**

• *Candidate Profile*** **Experience:** 8–10 years in Sponsorship Sales, Exhibition Sales, Media Sales, or B2B Event Partnerships.
• **Target Industries:** Exhibitions, Large\-scale Events, Media \& Advertising, or Corporate Summits.
• **Core Skills:** C\-Suite pitching, high\-stakes negotiation, strategic pipeline management (CRM), and end\-to\-end client servicing.
• **Education:** MBA/PGDM in Marketing or Sales is preferred (Graduates with a stellar track record will also be considered).