Sr. Social Media & Digital Marketing Executive

Roles \& Responsibilities

Social Media \& Content Creation

• Plan, create, and manage engaging content for LinkedIn, Instagram, YouTube, and other social media platforms.
• Design creative posts, graphics, and marketing materials using Canva.
• Create and edit short\-form and long\-form videos using AI tools.
• Develop content calendars, campaign ideas, and strategies to improve brand visibility.
• Research trending content formats, hashtags, and industry trends.

Digital Marketing \& AI Tools

• Work with AI tools such as Google Flow, Gemini, and other AI\-based content/video generation platforms.
• Explore innovative ways to use AI for content creation and digital marketing.
• Support digital marketing campaigns and brand growth initiatives.

Cataloging \& Data Management

• Manage product/content cataloging and digital assets.
• Maintain and update Excel sheets, trackers, and databases.
• Ensure data accuracy and consistency.

Reporting \& Analysis

• Track and analyze social media performance and engagement metrics.
• Prepare reports and presentations using MS Excel and PowerPoint.
• Monitor campaign performance and suggest improvements.

Desired Candidate Profile

• 2–4 years of experience in social media and Digital Marketing.
• Proficiency in Canva and social media content creation.
• Working knowledge of AI tools such as Google Flow and Gemini.
• Good command of MS Excel and PowerPoint.
• Strong written and verbal English communication skills.
• Creative mindset, organizational skills, and attention to detail.
• Ability to independently manage social media activities and deliverables.

Pay: ₹30,000\.00 \- ₹35,000\.00 per month

Benefits

• Provident Fund

Work Location: In person