Technical Sales Manager – Fish Diets

• *WORKING AT INVE AQUACULTURE**
• *THE HUMAN SIDE OF ‘CARE FOR GROWTH’**
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INVE Aquaculture’s strength comes from the passion and expertise of our people. This is why we strive to create an environment where learning is ongoing, initiative is encouraged and creativity flourishes. Just like we care about our customers’ success, we also care about the growth in our people.

We believe in nurturing them with intelligent career plans, exciting challenges and appealing rewards. We create a working environment that motivates and inspires, and we aim to be best\-in\-class with respect to health, safety and environment policies.

We want to persuade our people to look beyond their own horizons and to give the very best of themselves in support of our philosophy. These efforts are supported on group level by Benchmark’s vision on creating a rewarding working environment.

Based on these values, our people all around the world find themselves working in impassioned teams, thriving on autonomy within a solid organizational structure. Their efforts are supported with opportunities for lifelong learning and development, clear recognition for everyone’s role and attractive rewards for a job well done.

Technical Sales Manager – Fish Diets (China)

• *Job Purpose**

• Drive sales growth and market share expansion for the company’s product portfolio serving the cultured fish market in China, in close coordination with the China Business Manager.
• Build and manage an efficient distributor and partner network dedicated to the fish diet segment.
• Serve as the technical bridge between customers and the organization, translating aquaculture and nutrition expertise into commercial value.
• Be the eyes and ears in the market, identifying opportunities, risks and competitive dynamics.
• Strengthen brand value and professional presence in the fish nutrition technical segment.

• *Key Responsibilities**

• Provide professional technical recommendations to customers based on fish nutrition and aquaculture expertise; deliver on\-site technical support, troubleshooting and solution optimization to key accounts and channel partners.
• Oversee the whole process of customized feeding trials and on\-site product demonstrations; conduct full\-cycle follow\-up and after\-sales maintenance to improve satisfaction and repurchase rate.
• Train the distribution network and internal sales team on fish diet product knowledge, feeding technology and common problem solutions.
• Plan and organize industry technical exchanges and specialized feeding seminars; output professional content and maintain the brand’s professional image and industry influence.
• Collaborate with R\&D, product management, marketing, customer service and operations to translate field insights into product and service improvements.
• Develop and execute annual business and action plans for each customer; put in place structured sales and service level agreements per centralized templates, and review performance against agreed KPIs.
• Drive demand generation and market share growth of the fish diet portfolio in the allocated territory; identify and implement timely corrective actions as needed.
• Identify customer needs and map the customer journey from awareness through consideration, sales and after\-sales; ensure high customer satisfaction and report potential dissatisfaction issues.
• Monitor distributor stock levels and maintain recommended stock holding profiles; build a reliable forecasting cadence to support supply chain needs and assist the China Business Manager with monthly planning.
• Coordinate the commercial launch of new fish diet products with relevant internal functions.
• Collect industry trends, competitor intelligence and regional aquaculture market conditions; report market dynamics on a regular basis.
• Manage account receivables, credit limits and payment terms of each allocated account.
• Prepare structured weekly and monthly sales reports for the China Business Manager.

• *Qualifications and experience**

• Bachelor’s degree or above in Aquaculture, Animal Nutrition or a related field; candidates with research or application experience in early larval nutrition are preferred.
• Minimum 3 years’ frontline sales experience in larval starter feeds, with an extensive customer network (hatcheries, nursery farms, industrial RAS hatcheries and major distributors); familiar with basic hatchery operations, with technical competence in water quality assessment and prevention, diagnosis and resolution of common diseases. Exceptional sales performance or outstanding overall capability may compensate for shorter experience.
• Ability to communicate effectively in English for work purposes, including emails, written reports and verbal discussions; good English skills in listening, speaking, reading and writing.
• Commercially driven with solid negotiation, communication and presentation skills.
• Project management capability to handle multiple customers and projects simultaneously.
• Proficiency in MS Office, especially Excel, Word and PowerPoint.

• *Personal attributes/characteristics**

• Must be fluent in Mandarin Chinese (both spoken and written).
• Professional working proficiency in English.
• Customer\-oriented and performance\-driven, with a strong sense of responsibility, execution and accountability.
• Collaborative, innovative and passionate; strong learning agility and willingness to learn product features.
• Target focused, flexible and service\-minded.
• Ability to work effectively as a team member across functions.
• Valid driving license; willingness and ability to travel frequently.

• *Reports to:** China Business Manager

• *Location:** Flexible within the allocated region; frequent travel required

• *Interested?**

We offer a challenging job in a dynamic sector and growing company with a compatible salary package in\-line with your experience. If you want to apply for this job, then please forward your CV and motivation letter to Mr. Marc De Feyter, HR Director, at HRM@inveaquaculture.com